Why 2022’s a big year for B2B - B2B Marketing Needs Don Draper

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Why 2022’s a big year for B2B

Episode 12 • 12th January 2022 • B2B Marketing Needs Don Draper • True

00:00:00 00:28:21

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Cos Mingides & Richard Parsons are the Co-founders at True and the minds behind the B2B Needs Don Draper podcast. Returning back on the show to talk about what we have learnt from our guests, the state of the industry, the latest research from The B2B Institute and discuss why 2022's a big year for B2B.

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