Did you catch last week's first-ever call-in radio show episode, where I answered questions all about lead magnets? If you missed that episode, I highly recommend listening to it first and then coming back here to build on that foundation and hear what it takes to create an irresistible high-converting lead magnet!
In today's episode, we cover the three elements that make up a high-converting lead magnet, how to identify your conversion rate results, how much value to deliver, and why you should make your lead magnet similar to your paid resources.
