Welcome to Origins, with host Sean Hamel, On this episode we welcome our guest Rita Zamora, a trailblazer in dental social media marketing and member of the Speaking Consulting Network.

Rita's journey began in periodontal practice, transitioning from front desk to dental assistant, amassing over 15 years of dental experience. Her pivot to the administrative side refined her patient trust-building skills.

Pursuing a business and marketing degree, Rita discovered the power of social media in patient engagement. Listen as Rita discusses authenticity and professionalism in social media marketing, highlighting the transformative impact of digital connectivity in dentistry.