“Copywriting is the secret to profitable sales funnels…”
It’s a blessing and a curse when clients believe this.
A blessing, because they’re willing to spend a lot of money for copywriters, in the hope it will make money show up.
A curse, because if this other thing is wrong — the #1 secret to profitable sales and marketing funnels — there’s a big risk your copywriting will fail, and you’ll take the blame.
Which begs the question: What IS the #1 secret to profitable sales funnels?
Well, my friend, you’ll need to dive into today’s episode for…