Strategy - A plan of action designed to achieve a major aim

Its a plan of action for your life

Strategy Starts with Ownership

• Ownership is the beginning of strategy and without it you can't build it
• Ownership is how we as men take responsibility
• The struggle for us as men is that without ownership we don't engage
• If you want to go anywhere you have to pick the direction
• Ownership in your life is picking your direction

Strategy Focuses Your Energy

• Ill: Children running vs Olympic Sprinter = no wasted energy
• As men we live our lives with a finite amount of energy
• We must focus our energy and strategy empowers us how to do that
• What you say yes to gives energy to what you are doing
• You strategy is how you focus your energy and live your priorities

Strategy Must Be Implemented

• Dreaming and planning can only take you so far
• Strategies must be implemented or they are useless
• Having a strategy doesn't mean things are going to go perfect
• Having an overall strategy helps us find and use a different plan or a better plan when needed
• When you implement a strategy you learn and grow