Shownotes
Spotlight Guest
I chat with Meghan Downs, an artist-turned-copywriter. With a background in running a handmade ceramics studio, Meghan learned first-hand how to market a small business. Her creative arts background gives her the ability to think in both a creative and critical way. Meghan specialises in working with SMEs. Helping to find their voice and market themselves in a way that connects to their customer and shows their true personality.
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Key moments:
- From artist to copywriter - 10:50
- What is brand messaging? - 17:40
- What are the most common brand messaging mistakes? - 20:30
- Where to start with personality & brand messaging - 26:50
- 5 easy ways to add personality to your brand’s website copy - 30:12
Connect with Meghan
Linktree - https://linktr.ee/meghandowns
Meghans Free download – 5 easy ways to add personality to your brand’s website copy - https://subscribepage.io/xu3trS
Meghans Website - https://meghandowns.co.uk/
Boldest Brand
Beauty Pie - https://www.beautypie.com/
Mentioned in this episode:
Monzo - https://monzo.com/
About the show
Divided by Brand is a show for founders, entrepreneurs, business owners and influencers. Primarily an interview based show. Produced by Daniel Ocock a brand identity specialist with over 20 years design experience and founder of Vie Design Co.