Speaker:
I'm Danny Brown and you're listening to One Minute Podcast Tips, the show that helps you be a better
Speaker:
podcaster in just a minute a week. If you want more specific tips just for you and your podcast,
Speaker:
check out the Magic Mic membership at oneminutepodcasttips.com forward slash support.
Speaker:
And now this week's episode.
Speaker:
When it comes to whether you should have a newsletter for your podcast, for me,
Speaker:
the simple answer is yes. Now, in fairness, if you're already doing social media and seeingsuccess
Speaker:
with that, or you have a private group community, then adding a newsletter to that might dilute
Speaker:
your time and that's possibly an area where you say, "No I don't need a newsletter", but otherwise
Speaker:
yes I would always recommend a newsletter and here's two key reasons for that. One is ownership
Speaker:
and two is intimacy. Now when I say ownership I don't mean own your listeners, that'd be a horrible
Speaker:
way to think about your audience. Instead, I mean you have more ownership over how your listeners
Speaker:
receive content from you. While social media platforms can come and go, and podcast apps can
Speaker:
disappear, being in someone's inbox is almost a definite guarantee you'll remain there, even if
Speaker:
you have to change email platforms now and again. Then there's the intimacy. Much like your listeners
Speaker:
and followers have allowed your show into their ears, it's the same when it comes to allowing your
Speaker:
words into their highly protected and valuable email inbox. That makes your relationship immediately
Speaker:
warmer than social media platforms and with better potential for longer lasting and valued
Speaker:
two-way communication. This can then lead to revenue for you and increased connection and
Speaker:
value for your newsletter subscribers. So it's a two-way street. It's super easy too, with tools
Speaker:
like Substack that I use, Beehiiv, and more. And I'll leave links to these in the show notes so
Speaker:
be sure to check them wherever you're listening to this episode. Until the next time, happy podcasting.
Speaker:
Thanks for listening. If you enjoy One Minute Podcast Tips, be sure to share with
Speaker:
your friends and other podcasters so they can enjoy it too. Until the next time, happy podcasting.
Speaker:
♪♪♪
