In this episode of The Backstory on Marketing and AI, we explore how Artificial Intelligence is reshaping marketing strategies. From SEO to market research, AI-driven tools are changing how businesses reach their audience.

AI tools like ChatGPT and Perplexity are altering the landscape, making it essential for businesses to rethink their marketing strategies. In this episode, we discuss how AI impacts organic traffic, high vs. low intent searches, and the future of AI-driven solutions in marketing.

Businesses need to prepare for a new wave of change. It’s about maximizing engagement, adjusting to new traffic models, and rethinking how we use AI to optimize business success. Tune in for more insights.