Some people can be snobby about using awareness days to create social media posts.

If you think that, you’re probably doing it wrong (sorry!). 

So what’s the right way to use awareness days to create social media posts for your business? 

And what mistakes should you avoid when using them?

Join me in this tutorial as I share non-cheesy ways to use awareness days to create social media posts. And find out how you can use them to engage your audience and generate leads and sales for your business.

Key moments 

[03:55] The wrong way to use awareness days in social media posts 

[05:18] Does it matter which country awareness days come from?

[09:01] Why you can use awareness days that don’t have an obvious link to your business (and how to do it)

[11:44] How to use awareness days for product-based businesses  

[13:01] The best way to plan your social media content using awareness days

Key Links

The content planner for entrepreneurs (and why I created it) (podcast)

Help! I'm afraid of posting on social media (podcast)

Janet Murray’s Courageous Content Planner 

Janet Murray’s website

Janet Murray on Instagram

Janet Murray on Facebook

Janet Murray on TikTok

Janet Murray on Twitter

Janet Murray on LinkedIn

IMPORTANT: THIS TRANSCRIPT IS AUTOMATICALLY GENERATED. WE GIVE IT A QUICK CHECK THROUGH BUT WE DON’T CORRECT EVERYTHING AS IT’S INTENDED TO HELP YOU FIND PARTS YOU WANT TO LISTEN TO AGAIN - NOT AS AN EXACT TRANSCRIPT. SO THERE MIGHT BE A FEW QUIRKY WORDS/PHRASES HERE!

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