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David Kilkelly on tips and processes for consistent video content production - MAF236
Episode 23627th February 2020 • Marketing and Finance (MAF) Podcast • Roger Edwards interviews great people from Marketing and the world of Finance
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David Kilkelly on tips and processes for consistent video content production - MAF236

My guest this week is David Kilkelly from BlinkBack.

We talk about how to put together efficient processes for consistent video content production.

Welcome to episode 236 of the Marketing and Finance Podcast.

We chat about:

  • Customer engagement online - which works best from text to video?
  • How video production has changed and how the cost has fallen over the last decade
  • Social media reach to existing and new audiences
  • Creating video content for different phases of the customer buying process
  • Removing the barriers that prevent consistent content creation
  • Building a system and plan for video production

Who is David Kilkelly?

David is a video marketing specialist - helping businesses with creative, results-driven video content.

As the founder of BlinkBack he's helped lots of businesses create engaging video content that is informed with a strategic marketing framework to achieve maximum effect.

He delivers a range of services from high-end campaign and website promotional content to LinkedIn video training and consultancy services.

Links and Show Notes.

For links to the books and apps mentioned, please visit for the show notes.

What is the Marketing and Finance (MAF) Podcast?

The podcast for ideas and inspiration on marketing your business and growing your business, and for discussing topics on all things finance.

I’m Roger Edwards, a marketing guy and keynote speaker from Edinburgh. Talk to me if you want to cut the BS and complexity from your marketing strategy.

The MAF Podcast is a 30-minute radio show you download from, iTunes or Spotify.

Each week you'll hear interviews with business experts, marketers, entrepreneurs and journalists. Interviews to listen to in the car, on the train or on the treadmill. Or even in the bath!

We talk about:

  • How you can grow your business using content marketing and social media
  • How you can keep your Marketing strategy and communications simple
  • Topics, issues, products and business models from the world of finance

You’ll take away one or two big ideas that you can apply to your business. So, you can keep marketing your business to keep growing your business.

Please subscribe to the Podcast on iTunes and I’d be grateful if you would leave a review.

Fancy Appearing on the Show?

Would you be interested in appearing on the MAF Podcast? Have you an exciting marketing or finance story to tell? Do you fancy drawing out some inspirational ideas that MAF listeners can take away to use in their own businesses? Do please contact me if you want to get involved.