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EP143: Cambridge Analytica: What You Need to Know
3rd April 2018 • Perpetual Traffic • Scalable Media Network
00:00:00 00:25:52

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Is Facebook burning to the ground?

If you’ve been paying attention to the mainstream media, the feeling you probably have is yes. But what’s the real answer?

Join us in today’s episode as Dan Gamito from ManyChat goes over what really happened, how (and why) we’re giving away all our data to Facebook without realizing it, and what Facebook’s response to this is.

We’ll also discuss why Facebook is not allowing any new Messenger bots and what this means for the future of Messenger advertising.

IN THIS EPISODE YOU’LL LEARN:

  • Why most of what you’ve read about the “Breach” is either incorrect or an outright lie.
  • How we’re giving away our data (including what groceries we buy) to Facebook and its third parties (« And why that’s alright).
  • The reason why Facebook isn’t allowing new Messenger bots (« And why it’s not the end of Messenger).

Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

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