Matt Bertram is the Co-Host of a decade-long podcast specifically focused on the Unknown Secrets of Internet Marketing (BestSEOPodcast.com), with over 3.6 million downloads to their credit. He is also an Amazon best-selling author and the CEO at eWebResults (EWR), a digital marketing agency. Matt does a masterful job of unpacking what SEO really is. And he also dispels myths around the different verticals that affect the performance of your website (the things that are in your control vs what you can't control). 

It's so difficult to briefly explain here all of the relevant aspects of SEO he and I talked about, so the best piece of advice I can give you is to listen through the whole interview, as I'm sure you'll find significant value in Matt's words.

Gain access to all the show notes & resources from this episode here

If you want to connect with today's guest, you’ll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is proudly supported by Trina Solar.

You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus