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Episode Twelve: An interview with Ghassan Sultan and Lydia Kirby
Episode 1229th March 2021 • Deep Dive into Agile Marketing • businessagilityinstitute
00:00:00 00:21:11

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For the second episode of 2021, John interviews Ghassan Sultan and Lydia Kirby about their agile marketing journey.

Ghassan is the Chief Marketing Officer at TECHNIA; a major global software and services company. 

Lydia is a B2B Tech Marketing Specialist, Agile Marketing Consultant, as well as the Client Delivery Director for Bright Innovation -- UK’s leading agile marketing consultancy. Her goal is to inspire people to act differently, be curious and use data to transform marketing whilst delivering business outcomes.