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If you want to be a great copywriter, you must master this one thing…

It goes a little above and beyond just writing skills…

As you’ll hear in today’s episode.

And it’s not even just about being able to write to get response — although that, too, is a prerequisite.

It’s a very specific area within the broader world of copywriting.

This wasn’t obvious to me when I started as a copywriter.

But I soon learned that every great copywriter can do this one thing…

And I made it a point to figure out what made the difference.

Discover the 1 thing every great copywriter must master in today’s episode...

Yours for bigger breakthroughs,

Roy Furr