The "Young Warriors" movement was created to leverage loyalty mechanics for a social cause rather than a commercial one. 

They created a social currency that recognises those who are taking action to educate, inspire and reassure their communities how best to protect themselves and their families against Covid-19.

This short summary show explains how Unicef's "Generation Unlimited" is harnessing Whatsapp to share knowledge and drive the maximum impact against the Covid pandemic. 

Show Notes:

1) Young Warriors

2) Madan Padaki

3) Full Interview with Madan Padaki

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This episode is sponsored by Phaedon.

Visit their website to learn more about how they're powering the world's most beloved loyalty programs at www.wearephaedon.com