$2 million. 32,000 webinar registrants. $100,000 in Meta ads. This is what a normal, well-executed, big-team launch actually looks like, and it's a very different story to what most people assume.

In this episode:

Why re-enrolling past students is one of the most overlooked revenue strategies in online business

The webinar registration page that converted at 31% and what she did about it mid-launch

Why a 1.5% conversion rate from a cold audience is something to celebrate, not spiral about

The show-up bonus tightrope that even seven-figure entrepreneurs get wrong

What her payment plan and six-month money-back guarantee reveal about what actually closes sales at the end of a launch

• Click HERE to follow me on Instagram
• Click HERE to apply for the Peace and Profit Mastermind
• Kate Northrup Online Courses aren't Dead