In this episode of The Firm Report, Zach Hoffman talks with John Mashni,attorney, entrepreneur, investor, and best-selling author, about law firm marketing, content creation, personal branding, intellectual property, and the creator economy.

They discuss how today’s businesses can think like media companies, why consistent content matters, how influencers build powerful brands, and how lawyers and entrepreneurs can use storytelling to grow their audience and protect what they create.

This episode is a must-listen for anyone interested in legal marketing, law firm growth, branding, social media strategy, entrepreneurship, and IP law.