A big reason it can be so daunting to put your own product or project out into the world is the fear that the market is just too saturated with similar ideas for your own to stand out. In fact, Dorothy ran into this same predicament when preparing to launch Do Well & Do Good. Thankfully, she also has firsthand experience that there will always be a way to make yourself stick out from the rest of the pack.
In this minisode, Dorothy debunks the limiting believe that a market is too overcrowded for you to contribute your own voice, expounds on her own apprehension in putting this podcast out into the world, and relates her validating encounter with another podcaster.
Why it’s important to find a niche rather than general market for your work.
An anecdote from future Do Well & Do Good guest James Swanwick about how you can differentiate yourself from the competition.
How the Chris Harder show (check out Episode 24) almost deterred Dorothy from creating this show.