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Ep 78: Shifting From Creative Entrepreneur To CEO with Kristin Richards
Episode 805th June 2024 • On the Up and Up • Kira La Forgia
00:00:00 00:52:12

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As a creative entrepreneur, do you ever feel like your job completely transformed overnight? 

One moment, you’re working in your creative zone of genius, and the next, you’re knee-deep in job descriptions, payroll, team performance reviews...the whole People Ops shebang. 

Not exactly what you had in mind when you branched out on your own, is it?

Not everyone loves this shift. Some folks thrive, while others feel a little lost. If you’re gearing up to hire a team or have already taken the leap into leadership, how do you handle this new reality of growth?


Today, I’m chatting with Kristin Richards, CEO of In Flow Design Co. She’s here to share her journey from creative entrepreneur to people leader and how she keeps her creative passion alive through it all.


We dive into:


-Taking accountability when things go wrong


- Empowering your team to discover what excites them


-Balancing leadership with finding joy in your business


-Staying true to your values, no matter what


-Rethinking the employee vs. contractor debate


-Building trust with a network of experts to grow your business


Join us for a candid, empowering conversation that’ll inspire you to embrace your evolution as a leader while staying true to what lights you up. 


About Kristin


Kristin Richards is the CEO and creative director of the branding and website design agency In Flow Design Co. Kristin launched her business while living overseas in Australia, and has grown it beyond a one-woman show into having a team and selling digital products. Her company In Flow specialties in working with clients in the coaching, consulting and luxury travel industries. She is also a certified mindset & success coach, and believes in building a business based around your values and lifestyle.

Links Mentioned


In Flow Design: https://inflowdesignco.com/ 


Steal Kristin's step-by-step website launch process! This is the same process she and her team use with her website design clients - all in one handy dandy free checklist: https://inflowdesignco.com/website-launch-checklist 


Launch your website workshop: https://inflowdesignco.com/intentional-website-workshop 

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