I’m joined by Olyasha Novozhylova, aka @notbasicblonde_, to discuss how to stand out on social media, what happens when you unapologetically chase after your goals, and simple ways to expand your network.
Olyashsa is the founder and creator of Not Basic Blonde, a fashion and lifestyle blog dedicated to inspiring young women to create an extraordinary style. In our conversation, she shares her strategy for creating effective branding and getting your engagement rates up. Olyasha also talks about how she’s used her platform to expand into different verticals, including starting a podcast and publishing a children’s book.
IN THIS EPISODE, WE TALK ABOUT:
How to start connecting with brands and monetizing your social media
Advice for people who struggle with showing up authentically online
What inspired Olyasha to write a children’s book about embracing your individuality
Tips for people who want to launch their own podcast
Overcoming fear and imposter syndrome, particularly when it comes to networking