Artwork for podcast OTs Get Paid Podcast
S1 E6 - Selling High End Offers with Bronwyn Paynter
30th March 2021 • OTs Get Paid Podcast • Trish Williams
00:00:00 01:16:02

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In this episode, we find Bronwyn Paynter, in the future! (Insert International Date Line joke here.) Bronwyn is the owner Flourish, which is a nature based approach to occupational therapy located in Adelaide, Australia. Listen up to hear how she balances her J.O.B and her OT business.

 


Episode Notes


Bronwyn and I discuss:


  • What prompts her to keep a J.O.B. when she's getting paid in her own business?

  • The concept of the "accidental entrepreneur"

  • A sensitive topic where she starts "I wasn't sure I was going to share this, but ..."

  • The surprising benefits of working less than 40 hrs a week

  • Integrity and abundance as marketing and sales tools

  • How she increased her prices by 616% in 14 months! (and hear my ridiculously loud laugh of joy that follows. Yes, my kids DO roll their eyes at my Loud Laugh in restaurants! Embrace all the parts of yourself).

  • What is the price of her high ticket offer - listen close, it's aspirational - and how her potential clients react to hearing this large investment?

  • All the different models she's used to market and sell her product

  • How much has Bronwyn invested in her own coaching in the last 12 months?

  • Feeling confident in your pricing structure and understanding the "transformation is in the transaction"

  • Why OTs should be the BEST sales people in the world

  • Building a scholarship program for OTs outside of the "typical" therapist from Western-based, First World countries

  • the deep emotions of how to separate suffering from success

 


 


Episode resources:


More resources: https://www.trishwilliamsconsulting.ca/podcast-resources


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