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When Things Don't Go to Plan: Building Personal Resilience with Paul Ince
Episode 13 • 24th September 2026 • The SEO Mindset Podcast • Sarah & Tazmin
00:00:00 00:47:33

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When was the last time something went wrong? Whether you’re in house or agency side, when did something not quite go to plan?

We’re human. Mistakes happen. Things happen that are outside of our control.

However, it doesn’t make it easier. This week we're joined by CEO and Founder, Paul Ince, to discuss this very topic.

We discuss what happens when things go wrong and client/business relationships could be at risk, whether running a business gets easier, what to do when you ‘catastrophise', letting go of control, importance of client relationships, and of course practical strategies to help you navigate the next time something doesn’t quite go to plan.

About Paul

Paul is the CEO and founder of LikeMind Media, a marketing consultancy he established in 2015. For more than 20 years, he has worked alongside incredible businesses and brands, helping bring their content to life and articulating why they're so amazing.

As Paul puts it: "I listen, I teach, I coach. I support you and your business." It's a philosophy that runs through everything he does.

Where to find Paul

Paul Ince on LinkedIn

Paul Ince personal website

LikeMind Media website

About 'The SEO Mindset' Podcast

Build your inner confidence and thrive.

The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career.

Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development.

Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry.

Get in touch

We'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode.

Follow us on Instagram

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Send us an email

Check out Tazmin's Website

Check out Sarah's Website

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Copyright 2026 Sarah & Tazmin

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