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Transforming the Insights Function in Large Corporations with Elaine Rodrigo at Reckitt
Episode 149th January 2025 • Insights & Innovators Podcast from MRII • The Greenbook Podcast Network
00:00:00 00:26:19

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Dive into an engaging conversation between Elaine Rodrigo, Chief Insights & Analytics Officer at Reckitt, and Stan Sthanunathan, CEO of i-Genie.AI, as they explore the evolving landscape of consumer insights, data-driven decision-making, and embracing AI. Elaine shares her nearly 30-year journey in research, her dream role realization, and the transformative power of AI in harnessing data for business growth. From her career milestones to the significance of consistency, focus, and creating proprietary capabilities, Elaine offers invaluable advice for the industry while highlighting the promise of synthetic data and the essential role of innovation.

00:00 Introduction and Opening Remarks


02:34 Career Journey and Experience


04:54 Advice for Research and Insights Teams


06:07 Challenges and Changes in the Industry


08:42 Building Capabilities for Business Impact


10:18 Focus Areas and Signature Capabilities


18:20 Leveraging AI and Data in Insights


21:47 Future Trends and Synthetic Data


23:29 Conclusion and Final Thoughts

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