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Welcome to the mesmerizing marketing

podcast, where we take a deep dive

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into the latest marketing trends,

tools, and tips, and provide you with

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the top resources you need to thrive

and make your marketing mesmerizing.

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And now here's your host Dimple Dang.

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Welcome back to mesmerizing marketing

and I have to do this quick episode for

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you guys because this is some really

fresh off the market news that you

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guys are going to want to know about.

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So the latest in AI news is that

open AI launches a platform for

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the public to be able to make

their own version of chat GPT.

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Oh my God, my mind is blown.

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This is wow.

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Like things are changing so quickly and

I always say this about AI, but this just

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shows you like it's advancing so fast.

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And I'm telling you guys, if you're

not getting on this AI bandwagon right

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now, you're going to get left behind.

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And if you are not sure how to

use it for your brand, for your

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business, for your law firm.

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Make sure you reach out to me because

I am coaching and consulting with

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business owners and law firms on

how to incorporate AI into their

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business and their law firm practices.

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So let's talk about the breaking news.

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All right, so OpenAI wants everyone to be

able to make their own version of ChatGPT.

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All right, so this is literally like a

groundbreaking moment, right, for AI.

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OpenAI's recent unveiling of the

customizable ChatGPT variants really

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marks a monumental shift in how we

perceive and engage with AI technology.

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So for this bold move that OpenAI made,

They're not just iterating that the

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already successful chat GPT, you know,

they're really revolutionizing it and

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they are democratizing AI customization

and opening new opportunities

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for users and strategists alike.

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So let's talk about the dawn of

GPT's personalized AI for every need.

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So the heart of this transformation really

lies in what's going to be the GPT store.

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An upcoming platform is going to

empower people that don't even have a

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coding background to be able to tailor

AI to their distinct business needs.

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Now, this isn't just an upgrade.

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It's literally reimagining of the

entire user interface with AI.

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It's offering a toolkit for

specialized GPT creations.

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That are going to cater to nuanced

requirements, anything from corporate

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tasks to creative endeavors.

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Now, this is a question

I'm going to answer.

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What does this really mean

for AI and chat GPT users?

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For the end user, this means an

unparalleled level of personalization.

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So imagine having a chat GPT that's

not just an assistant, but it's your

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personal assistant that is ingrained

with the intricacies of your business.

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Your creative process or your daily

schedule now, the implications are

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huge and it goes from anything from

being more efficient and gaining

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efficiency to corporate environments,

using it to have more creativity to.

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Entrepreneurs and creatives

using it to have more creativity

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in their personal projects.

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I mean, the opportunities are endless.

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Like, my mind is like, blowing right now.

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Because I want to set one up,

because I've been waiting for

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this day for a long, long time.

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And it is here.

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So it is one of those days,

it is to be celebrated.

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So now, for me, for those of you

who know me, and maybe some of

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you are new to the podcast, so

I'm a marketing and AI strategist.

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So the potential here

is really, really huge.

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It's a huge opportunity.

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And there are strategic implications

for marketers and AI strategists.

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So the bespoke nature of these

AI agents, it allows for hyper

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targeted customer interactions.

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Seamless integration into business

processes and the opportunity

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to leapfrog competitors with AI

driven insights and automation.

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That's huge.

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Now, let's unpack the update

a little bit and tell you more

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about it and what it means.

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AI agents via the GPT store.

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So custom GPTs will soon be

accessible and craters will

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be compensated based on usage.

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Then in terms of accessibility.

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It's going to be available to ChatGPT Plus

subscribers and also enterprise customers.

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So this means that if you have a

free ChatGPT account, you will not

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be able to take advantage of creating

your own custom version of ChatGPT.

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Now, enhanced control.

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So that means beyond just

like the preset instructions.

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These AI agents can offer tailored

experiences, and that's huge, right?

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I mean, my mind is blowing where I'm

thinking, Wow, I can create, like,

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custom chat GPTs for every law firm out

there, for every business, and help them.

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Take things to the next level in terms

of having a chat GPT that is skilled

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and trained on their practice, their

business, what they do, so that it

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really gives back a customized response

that's actually relevant, and that's

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intelligent, and that is captivating.

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The other thing is enhanced control.

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So beyond just having preset

instructions, these AI agents are

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going to offer tailored experiences.

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And that's really, really cool.

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Then the integration capabilities.

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So, with web browsing, Dolly, and

then code interpretation tools,

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the possibilities are expansive.

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And then let's talk about

data and action integration.

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This will allow people to embed custom

data and connect to external services

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for a truly integrated AI experience.

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And then let's discuss the ethical and

competitive horizon, because there's

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always, you know, the ethics of AI, right?

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So basically, OpenAI's ethical

guardrails against misuse.

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And it underscores a commitment

to responsible AI development.

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And then, in this competitive arena, this

change also positions OpenAI distinctively

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against competitors, like Character.

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ai and Meta, because it's

really emphasizing utility

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with a flair for customization.

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And then, let's talk about what's

happening in terms of AI turning

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into a super intelligence.

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Beyond just the immediate benefits,

OpenAI's endgame is very clear.

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This is a stepping stone towards their

vision of an AI superintelligence.

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And for people who are strategists and

AI strategists, this really signals a

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future where AI's role in decision making

and creativity and problem solving will

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be as natural as turning to a colleague.

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So I'm telling you guys I keep up

with this stuff when I research.

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I am not going to be surprised if the

intelligence of AI is going to surpass

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that of humans and it's going to

happen way sooner than you guys think.

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So basically, we've been talking about

how OpenAI launched their own platform

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available to the public to be able to

make their own version of Chat GPT.

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So this is really a game changer and

not just Technologically, but also

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conceptually, because it really reshapes

how we interact with AI and opens

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doors for both industry experts to

craft AI solutions, and then also just

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normal people who are using it that

are really unique, that are going to be

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customized, that are going to address

the challenges that they face and the

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solutions that they're looking for.

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So for people that are in

marketing and AI strategy.

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This is really the dawn of a new era,

and it's one where personalization,

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efficiency, and strategic AI

deployment can really redefine the

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very essence of being competitive.

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So, I hope you guys enjoyed this.

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I hope you guys checked it out.

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If you're not using ChatGPT

yet, definitely go try it out.

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It is free, but like I said, for

the upgrades, like we talked about

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today, it's definitely a paid feature.

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And if you need help with your marketing

strategy or how to incorporate AI

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into your law firm practice or your

business or anything that you do day

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to day in order to be more efficient,

to grow your business, to make more

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money, make sure you reach out to me.

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My information is going to be in the show

notes and you can go to my website or

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fill out the form to get in touch with me.

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All right.

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My mesmerizing marketing tribe.

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If you enjoyed this episode, do me a

favor, share it out to your community

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and I'll see you guys next time.

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Thank you for listening to the

Mesmerizing Marketing Podcast.

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If you found this episode valuable,

please subscribe to the show so

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you don't ever miss an episode and

also share it with your friends.

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Dimple would be so grateful if you

could take a minute to leave a review

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and visit the podcast website to

check out all the latest episodes.

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At www.mesmerizingmarketingpodcast.com.

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That's

www.mesmerizingmarketingpodcast.com.

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And follow Dimple on Clubhouse.

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Her handle is Marketing Expert and also

join her mesmerizing marketing club.

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Also on Clubhouse for live rooms,

on top marketing strategies for

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entrepreneurs and business owners who

want to mesmerize their marketing.