Episode Summary

James Davie is the Co-founder and CEO of Miyagi, an AI-powered platform helping tech companies run more efficient and engaging online communities. In this episode, Alan sits down with James to explore what it takes to build a startup when you’ve never sold a thing in your life, and why community might just be the next frontier in customer experience.

They talk founder-led sales, credibility building on LinkedIn, and how James is navigating the messy middle between MVP and product-market fit. You’ll also hear real insights into Miyagi’s pilot customers, the importance of owning your distribution channel early, and why building your personal brand can unlock your first 100 users, even before the product is “done.”

This is essential listening for early-stage founders, community managers, and product leaders who know the power of customer engagement, but also know how hard it is to scale it.

Time Stamps

01:44 – James’ surprising path to becoming a founder

06:39 – What is Miyagi, and who is it for?

10:30 – The hidden cost of running a community without ownership

12:45 – Founder-led sales when you’ve never sold before

13:17 – Learning to ask for the sale: how James is building muscle

15:54 – Imposter syndrome and credibility as an unknown founder

17:39 – Why LinkedIn alone won’t build your funnel

18:51 – Using small events and meetups as growth channels

21:29 – From attendee to speaker: how to build “expert magic”

24:35 – Becoming a panelist, host, or community organiser

25:58 – Why different roles across the org all touch “community”

26:56 – Founder brand vs company brand: what comes first?

Resources Mentioned

👨🏻‍💻 James Davie on LinkedIn – https://www.linkedin.com/in/james-davie/

🏗️ Miyagi – https://www.linkedin.com/company/miyagi-ai/

Sponsors:

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The Day One Network

Pick My Brain is part of Day One, the podcast network dedicated to founders, operators & investors.

To learn more, join our newsletter to be notified of new and upcoming shows. The only content we create is content that will help Australian founders.

Mentioned in this episode:

Standard Ledger

Vanta PMB May 2025_01

Today I am joined by James Davie. He's the founder and CEO of Miyagi, and welcome to the show. James. Thanks very much for coming on.

Thanks so much for having me, Alan. It's, uh, good to be here. Looking forward to, to diving in.

Looking forward to learning more about Miyagi and, and your journey to here and the kinds of challenges you face. But first I thought maybe we'd, we'd warm up with, with something a little different and I thought I might ask, you know, when you were a kid. What did you think you wanted to do when you grow up?

That's a, that's a funny one. My nana always said I wanted to be an entrepreneur, but about five years ago, up until five years ago, I didn't believe her. I was like, I don't recall ever having that dream or saying that you might have misheard me. Uh, but funnily enough, here I am now a, now a startup founder, so maybe she was right after. After all.

Wow, that's interesting. And it, did you ever like, you know, to unpack why she thought that?

Uh, she thought that I had said it like a, a number of times. Um, I think at that point I probably need to re-up her on this, but at that point I was just adamant that I'd never said that. Um, and really my journey has only been, you know, less than two years long. So up until a couple years ago, I really didn't want to start my own thing or, or build a business. I was kind of happy doing what I was, uh, as a, as a product manager. So that's something I'll have to, to re-up with her.

Alright, so you weren't out there on the street corner selling that a secondhand clothes and, uh, kitchen implement. No.

No, exactly. And, and that was always my picture of what an entrepreneur was like. Super scrappy, doing something, always, always trying to find a way to, to make some money. And I'd never really felt like that and until now, so, I don't know, something, something she saw in me or maybe something I said led to being right after all. Very cool.

Yeah. A few years later, maybe many years later, you, you went on to start a career where, where did you start your career? What were you doing before you became a startup founder? You mentioned a second ago you were a product manager. What was that about?

I. My very first out of uni job was a data scientist. Um, I was working at then a small startup called Max Kelson. Um, we were doing, uh, data consulting in the ML AI space. I was doing that for a year. Some software is built out of a problem and we had been providing a service to multiple customers and decided why. Build a, a product out of it. Um, so it was very new. No one really knew much about building software or products. I had done some reading around what a product manager does, um, and kind of just put my hand up for that role and suggested I was the best person to, to take it. Um, I was doing two roles at that point, so they really needed someone on the ground talking to customers in Sydney. And I was like, hey, product managers also talk to customers a lot. That's that closes, that closes the loop. So I was doing two jobs initially, a product manager and also key account success, um, for a product that spun out of Max. So it was called Oso. Um, and that was all about sifting through unstructured text data and enriching it with ML models, all that, all that fun stuff. Um, so that started my career into product management. That was probably around eight years ago, um, or, or so. Um, and then past that started at Ignition where it's really got an opportunity to hone my product management skills and, and really find, I. A lot of love for the role. Um, something that is both equally challenging, rewarding, puts you in front of a lot of people and means you can have an impact in, in what you build. So cool. Haven't really looked back since then. I still do a lot of product management and in my day to day as a, as a founder too.

Cool, cool. I used to be a product manager myself, and, uh, I, I, I think, you know, a very important part of being a good product manager is actually enjoying talking to customers.

Definitely.

Listening to them, asking them directed questions to try and reveal, you know, the important truth behind it. Yep. The rest of the company could go and hide from customers, but product managers have to have to hang out with them and, and earn their trust. Right?

There's no really avoiding it. Hey, that's, um, that's what makes a good product manager talk to, talk to your customers.

Very cool, uh, Made Ventures. Part of the due diligence process we have is we ask the startup that we're considering investing in, give us a customer list and their contact details. We wanna run some, some customer interviews. I use a tool called Great Question. That's a fantastic product, Aussie startup. Check it out. If, if you need to tap professionally, manage a whole bunch of, of online customer interviews with people, um, it's, it's a really helpful tool. Check out Great Question when you get a chance.

Ah.

Awesome. I'll have to do that. Thank you. Tell us more about Miyagi. What is it and who's it for?

Yeah, so Miyagi is an online community software platform. So if you think similarly to like a mix of Slack and maybe Discourse or Circle if you've heard of those platforms, but we really help focus on tech companies building support communities, and our unique differentiator is our, uh, AI community concierge.

So Slack like messaging platform run, or at the helm of our community concierge, uh, you can think of the community concierge, kind of like a hotel concierge, you know, over in Mexico, checking into a hotel. The hotel concierge is kind of like, welcome. Here's your margarita. The pool's this way. Do you want me to book in a, um, a restaurant booking for you?

Um, we try to provide that same experience just for your online community space. I.

It's like a great hotel. I wanna stay there. Particularly the margarita when I arrive for that is gonna work for me.

So sadly, right. It's definitely, it's definitely a five-star concierge. So we think about the concierge as a, as a series of capabilities really, that help you run your community.

So in the same way that companies would hire community manager. Community concierge will be able to take some of those tasks off a commu, community manager's hands and really to help drive, uh, and grow and, and manage your community.

Cool. So, um, you, you mentioned there, uh, a couple of times the word we, you know, we doing this, we're doing that. Um, who is we or is it a royal? We, when we're talking about ourselves,

I've got two co-founders, so there's three of us. So I've got Gavin. He is our head of design and also very much AI leveraged engineer does a lot of our frontend coding now with the help of AI tools like Kerr. Um, and Mark, who is the smarts behind the AI, he's our CTO and chief engineer.

Um, he's worked at cool companies like Atlassian and did a master's in Oxford and and that kind of cool stuff. And Gavin's also a previous founder of a design agency. So very happy to be working alongside two ex very experienced colleagues.

How'd you find each other?

We all worked together at, at a company called M Border.

So very, uh, short-lived experience for me, but silver lining was I got to meet Mark and, and Gavin and we worked together for a bit. Really got along quite well. Um, and ever since I left, um, we caught up. About once a week for maybe a year before we started building something. Uh, so we get along quite well.

Always we're toiling away with ideas and then finally decide to, to make the leap to build something together.

So, um, are you out in market now?

Yeah, we are. We just launched, we'll, soft launched our products mid-April. Um, so we've been building this iteration since November. Um, and we've got a pilot program available for people.

So we're looking for a, a tight-knit group of people, um, to help us refine the product before we take it to what we're calling a general availability date. Um, so the pilot program really is like founder-led support, getting you up and running with your community. And what we get in return is a lot of feedback on, on the early product and, and how to make it better, um, before we can take it to the wider public and say, this is something you can spin up independently and, and get value from.

Hopefully as little assistance from us, but you know, as founders we're always, always available. Um, so yeah, if anyone is interested, we do have a product in market.

Cool. And, and, um, tell me a little bit about who's already using the product.

Yeah. We're working with tech companies based in, mostly based in, in Sydney, Australia.

One is. B2B SaaS works with kind of, uh, accountants and, uh, marketing agencies, professional services. Um, I'm not sure if I can mention mention names, but I can kind of rattle off who, who they are with the, with the pilot program. We haven't agreed yet to publicly facing customer stories. Alright. Um, but we do, but we do have people using the, the, the platform.

And I can talk about Laura about that. The problem really is that they've had communities set up, um, for quite a while now, in some cases eight plus years. Um, and one verbatim quote, um, we spoke to. A customer about is they kind of feel that their community is like a place where you can judge, judge their brand name through the mud.

Um, but people still come to community to talk and ask questions and there are some positive aspects of it, but it's a real problem for them in, in a channel that they meet to manage and they're struggling to do so. Um, so they're looking for ways to be able to improve how that, how their brand is represented through their community.

Um, and the biggest problem for them really is just. Managing it, um, which I think is the, the through line for a lot of the customers that we work with. And that is. We think community is great, but we didn't realise how much time investment was required to make it great. And even in my experience as a product manager working at small startups, it's always who's running the community?

We have one, but no one's put their hand up and it's just a matter of people diving in at random times, answering questions, which really leads to a very disjointed experience for. For a lot of people running community, which is where we come in with the, with the AI concierge, so. At this stage, yeah. Few, few companies in our, in our pilot program, mostly Sydney based, but, uh, probably leads into our biggest challenge at the moment, which, um, is, is getting in front of decision decision makers and figuring out distribution.

Um, we pro probably picked up, none of us have any sales or marketing experience.

Right. I, I designed a t-shirt a while ago. Um. The, that says, I thought we were building a, a tech product. Um, but I'm gradually learning, this is mostly about sales and marketing. Totally right. Common, uh, uh, learning opportunity for many of us with a technical background, right?

We, we, uh, sooner or later have to get out there and, and persuade people to get on board before we go viral. Mm-hmm.

Mm-hmm.

So, um, what's, what's the plan for, for, for the customer acquisition channel at the moment?

Yeah, we've been hammering outreach at the moment, um, and it's difficult trying to position ourselves, so I think we're.

Come from like one internally a position and have, having no experience in marketing and sales. So figuring out what founder-led sales means, I think we have somewhat of a grasp of a couple channels we should go after. So direct outreach, um, and also building credibility through LinkedIn as a way to build future inbound.

Um, so those are the two kind of channels that we're focused on right now. But, um, what I mentioned. Is credibility. So we are coming also from a place of lack, of lack of credibility, which has been, you think, I think you have to build up as, as a founder to be able to get in front of people and let them, you know, decide to give you the time of day before they even look into, look into your products.

And that's a, that's a tough, tough journey. Um, we started with. Getting in front of people we know, um, which is always helpful. Um, not, um, in the sense of, Hey, you're my friend, please buy a software, but. Hey, you're my friend. Do you work at a legit company? Can you intro me to, uh, the purchaser, um, who in our case might be head of customer experience, BP marketing, those, those types of roles?

Um, and can we demo our software and see if it's a, a fit for you? So starting with close-knit network, but now we're up to the stage of, okay. Exhausted people. We know we need to go further. How do we get in in front of people? Um, so my day to day really looks like a lot of LinkedIn messaging. Figuring out what messaging works for, what type of persona.

Um, refining our persona, even running demo calls, um, and trying to figure out how to ask people for money, which is probably, probably has been the most daunting aspect for me is, you know, a career product manager, someone who's never sold a thing in their life that come to the end of the demo call and it's like.

Do you want to, do you want to pay? Is that, is that the best thing I should be saying? Is there a better way to, to word that? So going through that journey of figuring out, you know, getting in front of people and then trying to convert them is, is interesting and a challenge, and that it's like a big learning.

The act of doing that is never, never as easy as it, uh, as it sounds. Alright, cool.

So it sounds like you're doing a lot of smart things already, so, so congratulations. One of the challenges that we all face is, is imposter syndrome, right? You know, I, I have no business selling this software and none of the customers I'm approaching here ever heard of my company before or me before. And so, you know, they're probably not even aware that.

They have a problem until I show it to them. And, and, and they certainly aren't ready to think about the fact that, you know, AI might actually help them, uh, solve that problem in a new way. Right? So definitely it can be a real struggle for those of us that didn't set out to be, uh, number one vice president of sales to, uh, to get through that.

But you, you're already taking some of the, some of the really smart steps, right? So if I feel like people feel like I am. An authority on a topic. It makes it a little bit easier for me to reach out and do cold founder outreach. Right? Marketing channels like LinkedIn do present an opportunity to, to get started doing that kind of thing.

Part of, of probably what you're doing is, is you're probably coming up in opinion pieces, um, expert advice, maybe case studies or, or examples that people can use and, and go away with. The challenge, of course, is that. Everybody else on LinkedIn is using LinkedIn for the same purpose, right? And, and what we publish is going into a feed and an algorithm is going through that feed and, you know, displaying content according to how well it's already successfully performing.

So I. Until we have reached, until we have an audience, until we have people who, you know, wanna see more of our stuff, the algorithm's not really helping us all that much. And so we can get into a, a negative feedback loop as much as we can. A positive feedback loop.

Exactly. The LinkedIn algorithm is, is nothing like TikTok, and as you said, you've gotta get through, get through the noise, build some credibility, try to target your, your audience. And getting started is, is very difficult on that front, while you still even figure out who those people are.

So I think, um, LinkedIn and, and other algorithm-driven news feed platforms, um, such as, say, Substack, can work well for us when paired with other marketing channels that are also maybe, you know, one to many, but not one guy writing a post to millions and millions and millions of users. More like, uh, one guy, um, communicating to a group of 10 or 20 or 30 people at a time. Mm-hmm.

So, um, if, if we look for opportunities to go along to small industry meetups, you know, not necessarily big stages at, at big conferences. Maybe not ready to take that step just yet and be that big, uh, subject matter expert, but in the near term. Um, we can do a bit of research on, on relevant industry meetups. Um, have you had a chance to take a look at, at some of those?

Yeah. Um, there's a few community folk around that seem to be popping up that I've been getting in touch with.

G Woman called PAs, runs a community collective. Great, great resource. Been talking Paki. Exactly. Yeah, yeah, yeah, yeah. Been talking to her. She knows a lot of community managers and kind of the, the realm of community in, in Australia and even more globally. So, great. It's been, been help. Very helpful on, on that front.

Great. And, and, um, do you go onto in-person events?

We're still figuring out which in-person community events there are, but I do a lot of just separately, uh, like product or tech type of events. Like I'm doing a, um, if you've heard of Lenny's podcast as a meetup next week, mainly for product people. Um, but just trying to figure out the, the landscape here, that is also another really big challenge and shift moving from an individual contributor at a company to a founder.

It's like networking is a, is a real thing, and having that realization and what that means day to day. Generally just talking, introducing yourself, going to events and places. And that probably another thing aside from entrepreneurship that I didn't think was real or I had much really respect for until I started myself, which is becoming a really powerful tool.

So leaning into that is, is important. I love the, yeah, I love the idea of going to smaller, smaller events and, and meeting people. We need to do more of that.

So that's a useful early step. Um, but it's only a step along the journey, right? 'Cause it was, I know from my own experience, it's easy for me to go along and attend an event while at the same time maintaining a, a fairly low profile, you know?

Right. Or go and stand in the queue for a coffee at the Sunrise conference this week. And, and if nobody starts talking to me, um, I, I won't start talking. Mm-hmm. To, to other people, you know?

So I feel like I'm there. I feel like I'm ticking off. Yes. You know, I went out and took a step and right. But, but I'm not really achieving anything yet until, until there's communicating going on, right? Mm-hmm.

If I go along to an event and, you know, there's a talk and then, you know, there's mingling and, you know, having a drink and stuff. I might have an opportunity to talk to three or four people at a, at a two or three hour meetup. Mm-hmm.

And I, and I think okay, ticked off like I met these three or four people and I got the contact details of two of them who said, you know, I should follow up and set up a Zoom call.

So that's another step forward. But really where that kind of marketing activity really pays off is, is where you cross the invisible line between the audience part of the room and the stage part of the room.

Right.

Do you see that? Possibility in yourself at, at some time in the future?

Definitely. If someone wants to put me up on, on stage and

No, it never works that way. It almost, right. So, so, so by the time there are people who, who want to have you on, on your stage, you've, you've already achieved, you've already. One in this marketing channel, right?

So for, for the time being you, you have to approach them and say, here's a little proof of, of why I'll be an interesting participant on stage at, at your next meetup.

You know, the smaller, the meetup is better, but like, you know, meet three or four people. If, if I attend, I meet up. If I'm on stage, I get to speak to everybody in the room. Right?

Right. There's a, there's a couple of interim steps in between that, that, that will make that journey a little bit less uncomfortable for you.

So, a couple of things that I've noticed over the years is that first thing is that, that everybody on stage has some of the magic rub off on them, right?

So, so everybody who's speaking to the audience over time with, with, with repeated exposure, that person starts to get some of the, um, let's call it subject matter expert magic, right?

So, so if you just go up on stage, say whatever you like, go up on stage, say whatever you like, you may not be the most insightful or, or, or experienced, or or interesting person on that stage, but it has, it will accrue over time. I.

You know, you'll get better at it. And the general perception of people in, in the sector that you're focusing on, they all start to unconsciously feel like, oh yeah, yeah. I've seen James talk before. You know? Mm-hmm. I've seen James talk before, you know, and, and it just kind of adds up over time.

Another thing which is really interesting is, is that everybody on that stage gets some of the expert magic, including the person who's just introducing the people on stage.

Mm-hmm. So I've seen a, a number of people pull together a new community for the first time with the purpose of setting themselves up as an industry expert, but for the, for the first year or two, maybe they're just the person who organises it, sets up the event registration page, books the venue, and then when everybody arrives, welcomes them and then sends a follow-up email afterwards.

And during the meetup itself, they're the person who just introduces the guest speaker or introduces the panel, right? Mm-hmm.

And then so between being like the organiser and, and being, you know, the, the celebrity guest, there's another interim step, which is panelist. Mm.

You know, so when you share a panel with three or four other people, you, you get only a proportion of the actual speaking time.

But that's great because if the Q and A goes to places where you feel a little bit shaky, you can wait for other panelists to take the lead on this.

You know, and, and then when the microphone comes around to you, you can be saying, you know, I, I just want to, you know, um, reinforce what, what, what my panelist here just said.

'Cause you know, that's absolutely what we should all be doing, you know? Mm-hmm. Mm-hmm. Mm-hmm.

Even when you're just doing that, even when you're just making the other panelists look great,

I'm sure there's lots that

Yeah. And, but also it's in, in the audience's mind, your industry perception is, is gradually accruing expert magic. Mm-hmm.

Alright? Yeah. So start with attending meetups, but then start approaching organisers of meetups and, and saying, Hey, you know. Here's an idea for a panel, and here's two other people that I could probably be on the panel with, or if, if you need to take a break, you know, if, if you're going away and the regular meetup, you know, you need somebody to stand in as, as, as facilitator, I'll put my hand up.

You know, I, I'll give it a go. I won't be the best, but I wanna practise this, you know, lemme give it a shot.

Awesome.

Do some panels, right? And, and you'll start to learn over time, you know, across the, the broad set of, of customer community management. There'll be your hot topics, the areas where you work best, and you can actually start going, okay, approaching particular meetup organisers and saying, I.

Here's, here's, you know, the three topics that, um, meetup organisers tell me I'm best at. You know, audiences love it when I talk about these three things, can I come and talk or you'll meet up on these three things.

I love that.

And then divide industries. You know, you want product managers, you want CTOs. Mm-hmm. You want customer experience heads, you know, so, so you are about to find, meet up some of those areas and approach each of them like, you know, here's my one pager. You know, I really wanna come and talk at your thing.

That is the fun and challenging part about community. So many, so many functions in a, in a company touch community.

So it's like get in front of all of them. They're all probably have somewhat influence over the, over the buying decision

and then there's nothing prevent you. I. Creating your own meetup. Mm. Right. So, so especially if you find that there's nothing that really nails exactly the audience you need or, or the subject area that you need, just go ahead and create your own, you know, so, so the, the Brainmates product Meetup, um, it's been going I guess probably for about 20 years now, and it, it just started at a coffee shop in Surry Hills.

I've been, I've been to Brainmates. That's good. There you go. There

you go. So, um, like, you know, don't be afraid to, you know, from, from little baby steps, um, big things grow. Not at every attempt at, at creating a new, a new meetup works, you know, or, or, or lasts. The smaller it is and that the less likely it is that anybody will remember that, that you tried to create something and it failed.

Yeah, it, it's, it's smart and sounds really fun, engaging in, in events. Um, it, to me, it sounds like coming back to the idea of credibility and I see a trend of building credibility in a founder's name, I. At least in the early stages, more so than, than the brand. And that kind of is an association of, uh, this guy works at Migi Communities. He's, he's the founder there. What Migi Communities do is that, is that kind of what you're seeing as, as a trend in first building credibility in a, in a founder's name?

Yeah, that's right. So, you know, every person in a sales facing role will perform better, will close more of their leads if there is word of mouth and, and marketing collateral and, and paid search ads and, you know.

Instances where, where the person you're selling to has, has seen someone from your company speak on stage or has seen your company logo on, on a, you know, conference brochure or something like that. So each one of those little touch points builds familiarity with the person that you're selling to and builds confidence in you that you're not starting from, from scratch.

This is a person who's never heard of you or your company or what you do, you know? Right. So, um, in, in each of these areas. You know, when we struggle with, with, um, imposter syndrome as a salesperson, when sales isn't really something that we really wanna do, but we recognise the value of doing founder-led sales in the early days, look for opportunities to kind of soften that really, really awkward part of, at the beginning of the sales process where we just starting cold and then never heard of you.

So look for opportunity to speak of meetups, um, and then maybe word of mouth spreads as somebody pilots your product and, and starts to recommend it to their friends.

Those are really smart, smart ideas. I appreciate that. I'm, I'm gonna look for events that I can attend right now.

I wanna hear about 'em when they're ready and I wanna come along and, and see what happens.

Perfect, perfect. Maybe I'll be speaking, you know, you.

I mean, you know, never forget the, uh, you know, the, the, the legend. Um, which is nevertheless based on a true story that, uh, the way that Atlassian got their, their first few hundred customers was just by going along to other people's meetups and putting Atlassian stickers on their case of beer and handing them out to the people who attend.

So cool. I love that. Later all lead some stickers.

James, thank you very much for coming on Pick My Brain today. Um, is, is there, uh, one more thing that, um, we can, uh, cover off before we go?

Yeah, totally. I think the, the number one I'm, I'm focused on is like community folk. Um, so if you know of like. Very influential top community managers, um, in, in Australia is probably very helpful.

Um, that's probably like a first place where I can start looking to for, for events to, to go to. Um, that'd be, that'd be super helpful to, to know. Um, maybe if you know of any, you know, community managers I should follow or people of of influence would be, would be super helpful.

Great. Well look, let's do this. Let's make sure that, um, for all the people involved in startup community management listening to Pick My Brain today, uh, reach out to us the Day One Network at, um, reach out to me, um, and all the places that you see Alan Jones, the nice one, um, online and, uh, let us know about your favourite. Um, places, um, online communities and, and in-person communities where people involved in startup community management hang out.

Let's, let's build a, um, a bit of a, a top 10 list, um, and, and share that with, uh, the Pick My Brain audience. And of course James, I'll, I'll get that across to you when we get those entries. How do you do that? Well, you can email pickmybrain@startupfoundercoach.com. That email address comes straight to me, unfortunately.

Um, so give that a try. Um, if you've got a favourite, um, uh, startup community resource that you think people should, should go, um, send that to me so that I can share that with all of you. And, and of course with James and, and the Miyagi team. Perfect. James, thanks so much for coming on the show. Um, I'm really looking forward to attending, um, a meetup and seeing you speak soon.

Um, where can people find me argue if they wanna learn more?

Yeah, sure. First, first stop is our website, so just hey, miyagi.ai. Um, but also if you're interested, uh, reach out to me on LinkedIn. I'm just James Davie, search for Miyagi Communities. You'll, you'll be able to find me pretty easily, very active, so send me a message, connect me request, and, and we can get chatting.

That's awesome. That's, uh, James Davie from Hey Miyagi ai. A-G-Y M-I-Y-A-G ai. James, thanks for joining me and audience, thank you too for joining me on this and every episode of Pick My Brain, the advice podcast for every style of founder.

Thanks so much, Alan. That was great.

Thanks for joining me for this and every episode of Pick My Brain, the advice podcast for every startup founder.

Never mind the don't forget to like and subscribe bullshit that every podcast host goes on about. Instead, please take a moment to think about someone you know who could use some of the advice I've shared and tell them that they should listen to it. I don't know, maybe they'll choose to like and subscribe anyway.

I'm the lawyer or an accountant, and what you've heard today is not intended as financial or legal advice. You should always seek that from a qualified professional before making the big decisions. And I'm not a superhero either, so don't forget that sometimes I fallible and very occasionally I might even be wrong.

Please let me know when you think I might be so I can get better at this too. Just reach out to me on any of our social channels or email the show at pickmybrain@startupfoundercoach.com. Speaking of startupfoundercoach.com, that's where you might sometimes find show notes, transcripts, and bonus bloopers.

If I have the time, the Pick My Brain Podcast is produced, edited and been directly to your ears by the hardworking and understaffed team at Day One. The podcast network for founders, operators, and investors. Find out more at dayone.fm. Thanks for listening.