“What's the best way to increase the chance of delivering results for clients?” - Jerome
That’s the question I’m answering in today’s Mailbox Monday episode…
And I go beyond just doing it for clients.
Because if you want to achieve maximum marketing campaign success for ANY marketing campaign…
For your clients…
For your own business…
The answer is largely the same.
And to get there, today I draw on lessons learned from Dan Kennedy, Gary Bencivenga, and Perry Marshall — plus my own insights and perspectives from my personal experience.