In this episode of the Cyber Inspiration Podcast, we sit down with Carlson Choi, CEO of Cork, to explore their groundbreaking smart cyber warranty product tailored for managed service providers. Carlson candidly shares Cork's journey, shedding light on the driving forces behind the product's inception, the hurdles they encountered, and the dynamic team behind its development. From navigating sales strategies to refining product iterations, Carlson articulates the essence of agility and customer-centricity in the startup landscape. He underscores the significance of attuning to customer demands, staying nimble in the face of challenges, and adhering to a rigorous schedule for sustained success. Tune in for an insightful conversation on innovation, resilience, and strategic growth in the realm of cybersecurity startups.