It can be tempting to target those that did not sign up for your main program initially with a second, cheaper offer.

In this episode, we are discussing what you should keep in mind to avoid regretting serving a second group of clients at the same time and cannibalizing your main offer. 

We are looking at the long-term impact versus short-term gains and how you can make sure that attending to two groups simultaneously is worth your time.

Find the full show notes & resources here:  https://membershipsmastermind.com/what-to-consider-when-downselling---episode-24

Resources:



• Mighty Networks– a community & online course platform, bringing together your website, online courses, memberships, and more to create your own thriving creator economy business.

• Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!

For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/

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