Shownotes
Check out the rest of the content from "SEO in 2022" here:
http://seoin2022.com/
Questions in this episode include:
Is keyword research not as effective anymore?
How do you discover what the user wants by asking them in a formal survey?
What does the survey look like?
How many people do you need to take part?
How do you know that your survey participants reflect your target market?