Company Stats

• Founded: 2006
• Employees: 100+

Episode Highlights

• ✅ AI serves as a tool to augment intelligence, improving productivity and efficiency.
• ✅ Effective AI integration involves using it for data analysis, research, and marketing, while maintaining human elements in content creation.
• ✅ Success in the AI industry requires continuous learning and adapting to new technologies and trends.

Episode Summary

In this episode, we speak with Rajeev Kapur, CEO of 1105 Media, a B2B marketing and media company. Rajeev shares insights on the integration of AI into business and its impact on the workforce. He emphasizes that AI should be seen as a tool to augment intelligence rather than replace humans, helping businesses save time and increase efficiency.

Rajeev discusses how 1105 Media uses AI for data analysis, research, and marketing while ensuring the human touch remains in content creation. He also talks about his book, "AI Made Simple," which aims to educate the public on generative intelligence. The conversation highlights the importance of strategic AI implementation and continuous learning to stay ahead in the technology sector.

Notable Questions We Asked

Q: How do you see AI being integrated into business and changing the way we work?

A: AI serves as a powerful tool to augment intelligence, making businesses more productive and efficient by saving time and enhancing various processes.

Q: What are some practical applications of AI in your business?

A: We use AI for data analysis, marketing, and research, but we avoid using it for content creation to maintain the human element in our work.

Q: Can you tell us about your book "AI Made Simple"?

A: The book is a beginner's guide to generative intelligence, aimed at educating the public on AI basics and how to use tools like ChatGPT effectively.

Q: What strategies helped your book become a bestseller on Amazon?

A: Key strategies include launching a Kindle version at a low price initially, gathering reviews, and using print-on-demand for paperbacks to manage inventory efficiently.

Q: How has your book contributed to your business at 1105 Media?

A: The book has led to speaking engagements and increased visibility, helping to connect with potential clients and partners in the B2B marketing and media industry.

Chapters

00:00 Intro

00:14 Company Stats

00:45 Will AI Replace Us?

02:57 AI in Business: Practical Applications

04:08 AI Made Simple: The Book

05:28 Secrets to Becoming a Bestseller on Amazon

09:21 Connecting with Rajeev

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