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How to define your brand and connect with the right audience | Tonya & Michael from Brand Face
Episode 12718th February 2022 • Present Influence • John Ball
00:00:00 00:56:55

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If you don't know how to effectively talk about what you do and who you help then how can you expect others to be able to talk about you?

Brand Face is all about helping you build authority and influence through your brand and connect with and persuade your ideal clients and customers through having your professional brand dialled in. I'm happy to say they have become sponsors of Speaking Influence since the start of 2022.

This conversation with Tonya Eberhart and Michael Carr is very helpful in understanding how much personal branding affects your results and can be the difference between making it or breaking it.

In this episode:

  • There are 77 points in personal branding to work on
  • The common mistakes on personal branding
  • How do you look to your customer?
  • The 5 most important questions any brand should ask
  • The importance of consistency
  • Why pruning helps things to grow, including your brand

all this and much more.

You can get help with your brand by visiting HTTP://brandfacestar.com

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Mentioned in this episode:

Take the Speaker Strengths Archetype Assessment

Want to know if you're a sage or an entertainer? You might even have more than one archetype. Learn your strengths so that you can lean into them and your potential weaknesses so that you can shore them up. Go to https://present-keynote.scoreapp.com to find your archetype today

Go from competent to captivating

Progressing professionally as a speaker isn't just about doing the reps; it's about outperforming. We need to outperform our competition, but more than anything, we need to keep outperforming ourselves so that we rise up and over all obstacles and plateaus and fill your speaking calendar with repeat bookings and new referrals. Visit presentInfluence.com to find out how John can help you take your speaking career to the next level. With years of speaker coaching and working alongside some of the biggest name speaker training businesses, you can be sure you're in good hands.

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