What is the most important thing a grant writer can do? Listen to About Fundraising: The podcast to find out.
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Speaker A:I'm Diana Marquis, host of About Fundraising, the podcast and founder and chief strategist for DM Group Consulting, a boutique consultancy that works with nonprofit organizations on their board Education, training, fundraising, planning and coaching for executive directors and development directors.
Speaker A:You can find me on LinkedIn and my website dmgroupconsulting.com.
Speaker A:One of my first jobs as a professional fundraiser was writing grants.
Speaker A:Honestly, my only qualification was that I could write well.
Speaker A:I honed my writing skills while working in radio and television, where I wrote commercials and scripts.
Speaker A:After working and writing in that environment, a grant proposal was easy.
Speaker A:Just follow the instructions right?
Speaker A:Yes, every grantor I've met have said the most important thing a grant writer can do is follow the instructions.
Speaker A:This is part of a successful grant proposal submission, but as we know, there is more to it.
Speaker A:Funders want to know what you're doing, why you're doing it, who benefits, and how you know you've done your job.
Speaker A:Oftentimes this information is only known by the ED or development director.
Speaker A:It's in their head, not written down.
Speaker A:So many times I've heard it's easier for me to do it than show someone else how to.
Speaker A:Of course it is, but that's not the way to grow an organization or build a team.
Speaker A:Sometimes starting a new job or working with a new client means changing the process.
Speaker A:To help an organization break out of this pattern, my clients get a Grant Readiness Checklist.
Speaker A:This is a list of documents that any grant writer needs to produce grant applications.
Speaker A:It includes basic items such as program descriptions, the organization's history, budgets, board roster, and other documents.
Speaker A:All this information is maintained in a shared document platform and updated by designated staff on a regular basis.
Speaker A:Another basic tool for a grant writer is a pipeline or list or spreadsheet or CRM report.
Speaker A:This helps track due dates, report dates, contract information, areas of funding interest, and anything else that will help produce quality, consistent grant applications, proposals and LOIs.
Speaker A:Your pipeline is kept full by spending time on research.
Speaker A:Research will tell you which foundations are a good match because you will be familiar with their areas of interest and their restrictions.
Speaker A:For example, if you run an after school program in a rural community, then you would not apply to a funder who supports after school programs in urban communities.
Speaker A:Foundations usually provide guidelines for what they want you to include in a proposal.
Speaker A:Sometimes there are word or character limits, other times there are none.
Speaker A:You have to be prepared for both.
Speaker A:This means having program narratives of different lengths, like 100 words and 300 words.
Speaker A:Both need to have the same basic information.
Speaker A:The longer one is simply more detailed.
Speaker A:If you have questions or if something is unclear, contact the foundation.
Speaker A:There are usually instructions on their website about how they prefer to be contacted.
Speaker A:A phone call or email can save everyone a lot of time.
Speaker A:If a foundation offers an information or training session, attend it.
Speaker A:This is not only going to give you valuable information, it also lets the foundation know you are truly interested in submitting the best proposal possible.
Speaker A:Also, having grant proposal deadlines at your fingertips will help you schedule your time and set priorities.
Speaker A:Informal research can be done by paying attention to who sponsors the events of organizations similar to yours.
Speaker A:Also, luxury lifestyle publications are another good resource to identify local philanthropists.
Speaker A:In Dallas, we have My Sweet Charity, an online publication and blog which functions as a social diary and news source dedicated to covering North Texas nonprofit philanthropic news and community fundraising events.
Speaker A:Another important element in your grant writing strategy is to have a system in place to avoid last minute late night flurries of writing.
Speaker A:Questions to Answer Are all your documents up to date and at your fingertips?
Speaker A:How long does it take to produce the first draft of a grant application?
Speaker A:How long does it take for someone else to review and or edit the draft?
Speaker A:How long does it take to make the corrections and get another review?
Speaker A:Who does the final read through and approves for submission?
Speaker A:And finally, who submits the final proposal with attachments?
Speaker A:All of these questions will help you develop a timeline for each grant proposal.
Speaker A:Here are some other things to keep in mind after you've done your research and identified a foundation that matches your mission.
Speaker A:First of all, if possible, contact the foundation and let them know you are interested in submitting a grant application.
Speaker A:There may be information they will share with you that is not on their website.
Speaker A:Read all the instructions carefully.
Speaker A:I cannot stress this enough.
Speaker A:Not following the instructions is the number one reason applications are turned down.
Speaker A:Clearly state the problem or challenge your organization seeks to address.
Speaker A:Include relevant data.
Speaker A:Do not use jargon or acronyms.
Speaker A:How will you address the problem?
Speaker A:Clearly state the action your organization will take, the staff roles, and how long it will take to do the work.
Speaker A:How will you evaluate your program or organization?
Speaker A:What will you achieve?
Speaker A:Your budget should align with your narrative.
Speaker A:For example, if you're talking about hiring new staff, your budget should reflect that.
Speaker A:If possible, use headings, bullet points and leave white space in the margins.
Speaker A:This just makes it easier to read.
Speaker A:Never submit the first draft someone you trust who is not part of your organization to read it for clarity.
Speaker A:Have all relevant support documents such as financials, the IRS letter in one place ready to be submitted with a proposal.
Speaker A:Submit your proposal two or three business days early, never at the last minute.
Speaker A:First time proposals seldom get funded.
Speaker A:Keep trying.
Speaker A:Foundations want to know if your still around and if you're serious about receiving funding from them.
Speaker A:Consider joining a professional association such as GrantProfessionals.org if grant writing is something your organization needs, contact me through my website dmgroupconsulting.com or email me at dianadmgroupconsulting.com.