Artwork for podcast Context & Clarity for Small Firm Architects
022: A Fair Price
Episode 222nd March 2021 • Context & Clarity for Small Firm Architects • EntreArchitect // Gābl Media
00:00:00 00:11:33

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How much should you charge? I’m not asking what your hourly rate should be and I’m not talking about a standard fee schedule for the profession. If you think about the value generated by your work, what should you charge for that? How could your practice be transformed if you understood exactly your client valued, on an emotional level, and set your fees based on that value?

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