Summary

In this episode, I challenge the taboo of openly discussing money and encourages listeners to embrace the idea of making a significant amount of money.

Takeaways

• Talking openly about money is critical for business owners and entrepreneurs.
• Financial success and making a positive impact go hand in hand.
• Examining and challenging your money mindset is essential for achieving financial goals.
• Financial resources can drive economic development and create meaningful change.

Hello, I'm about to ruffle some of these

feathers today because I hear from you far

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too often that you just want to help

people and you don't really have a profit

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goal or wanna make money or something in

that area.

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Okay, grab a cup of coffee and let's dive

in to me telling you why making a big

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amount of money.

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doesn't have to be a massive disconnect

with the idea of doing good in the world.

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I'm your host, Sam Varner of the She Needs

Good podcast, and I am so, so grateful

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that you're joining me today for this

conversation around why you need to make

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buckets of money.

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Okay, so we're gonna dive into a topic

that's been buzzing, why so many people

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are shying away from openly admitting that

they wanna earn big bucks.

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massive money.

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We're going to break down today that money

taboo, unveiling some of the reasons

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behind it and exploring the incredible

impact that wealth can have on creating

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positive change out in the world.

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Okay, buckle up, so this is going to be a

game changer.

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I want you to lean in to the idea that you

can make massive amounts of money and make

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massive amounts of change out in the

world.

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And we're going to embrace this today.

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So today's a little mindset.

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Let's talk about your money mindset.

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All right, first things first.

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Judgment.

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We are all a little bit worried about

judgment.

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It's like a lurking shadow.

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It's keeping us from proudly yelling out

our exact money goals.

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When I ask in a room full of women

entrepreneurs, what's your goal?

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Very rare will I get an answer.

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So I've changed that line to be, hey, do

you have a goal?

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and everybody can raise their hand.

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But when I ask, what's your goal?

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We don't get a lot of response.

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Society creates this, right?

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Sometimes we get that side eye for those

shouting out about wealth, associating it

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with that greed or selfish feeling.

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So what do we do?

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We play it safe, we talk about making a

positive impact, and we really don't talk

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about the money part of it.

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But let's be real, your ambitions are

yours to own.

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It is time to really like lean into this

and embrace your wealth journey.

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After all, you are absolutely on a mission

to make an impact and live your best

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version of a profitable entrepreneur life

that creates a profitable, fantastic life

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for you and your family and your loved

ones.

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Okay, sometimes this can be a cultural

issue, right?

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Sometimes different cultures have

different rules or different...

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protocols around discussing personal

finances.

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In some cultures, it's just a no-go.

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We don't talk about money, we don't talk

about wealth, we don't talk about those

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things.

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It can be seen as impolite or

inappropriate.

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But that pushes a lot of us to be really

hesitant and concerned, and honestly,

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sometimes not being able to talk about

money openly also creates a lack of

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knowledge.

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Because we're not putting our hand up when

we need help, we're not putting our hand

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up when we're saying we want more, we're

not putting our hand up to discuss it at

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all, it can be really challenging.

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It's time to rewrite that script though.

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I want you to embrace the idea that

talking about money is critical.

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Talking about money as a business owner is

critical.

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Understanding all of that, all of what

money can do for you as a tool is super

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critical.

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And honestly, so many of us here are

parents.

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I want you to remember these kiddos that

we're raising need to understand and be

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able to talk about money as a tool as

well.

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So it's time that we dance to our own

financial beat.

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Let's talk about money conversations.

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Let's celebrate being wealthy.

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And that wealthy can look different for

everybody, but honestly, let's talk about

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it being a possibility.

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Okay, so now I want to think about

yearning for more money.

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We all want work that matters, right?

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Expressing a desire to help others is like

the jackpot of meaning and purpose.

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We all want to live in a place that we're

doing things for a purpose.

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But here's the thing, money has to be part

of that discussion.

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It's not just because you want a bucket

full of money, right?

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Or a briefcase full of money.

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but it's about creating a life of purpose

and impact.

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Meaningful work and financial success are

actually hand-in-hand partners as opposed

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to absolute polar opposites.

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You can work better, be more effective, be

more impactful in the world if you have

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financial stability for yourself and then

have started to establish wealth.

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Because then,

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you can start to do things that are deeply

meaningful to yourself while not going

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without.

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Okay, so we seem to talk a lot about this

idea that you can not want wealth and be a

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good person all at the same time.

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But hold up, I want you to think

successful entrepreneurs and big-hearted

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philanthropists prove that wrong every

day.

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You don't get the title philanthropist if

you don't

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organizations and those missions that you

find absolutely important.

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Money is just a tool for change, right?

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Financial success can be a powerhouse for

positive change, but it's not just about

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accumulating wealth like, you know,

whoever that was.

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Donald Duck?

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No, not Donald Duck.

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Scrooge?

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You know who I'm talking about.

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The Duck, the Uncle?

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Scrooge, I think.

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It's about leveraging that wealth to

create ripples of impact.

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So if you want to make a difference in the

world and you're gonna use your business

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as a way to create opportunity for that,

it's gonna mean you're gonna need to lean

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in to being more profitable so that you

have the ability to make more impact.

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Now, I hope you're starting to come

around.

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Are you starting to be like, maybe I can

see the value?

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I wanna talk about our ability or feelings

of necessity to stay humble.

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This is another reason that people fall

into this trap.

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Humility.

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But you know what?

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Expressing a money goal comes off as

flashy or makes you feel like you are.

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trying to be bigger than your boots,

right?

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But really, people end up in an attempt to

be humble, they downplay their ambitions,

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and they focus on like a humble brag of

making a difference.

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But you need to know this, you don't have

to dim your light to stay humble.

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You don't have to earn small amounts to

stay humble.

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You are capable of both being humble,

being helpful,

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offering value to the world, and shouting

your financial dreams from the rooftops.

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Your ambitions are just a testament to

your driving force, your dedication, and

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your goals of a profitable life.

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This is what I talk about all the time.

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So if this conversation right now up until

here is making you feel a little squirmy,

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a little uncomfortable, this might be a

place of exploration for you.

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Money mindset.

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and how you think about money, how you

think about people with money or without

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money, what moral judgments are getting

passed in any of those circumstances.

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These are all things that have been

created in our heads by society, by our

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learning, by our environment, many, many

areas.

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And I want you to start to ask questions.

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Start to poke holes in the assumptions and

the backend kind of like formatting you

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have

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about what it means to be wealthy.

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What type of a person is wealthy?

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What it means for something to be

expensive or cheap?

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What it means to be a person without

means?

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What does it say about you?

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Yep, all those things, they're gonna cause

thoughts in your head.

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And that is holding you back.

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Those thoughts are creating your

hesitation in stepping forward and setting

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big goals and going after those big goals.

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So let's talk a little bit about some of

the interesting statistics.

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Okay, so the Charities Aid Foundation,

which is a global giving unit, hit a

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whopping $2.6 trillion in 2021.

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Financially successful individuals are

major players in supporting causes

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worldwide.

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No matter what you find important in the

world, you need to be able to have cash to

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be able to get involved.

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It talks, it speaks volumes for positive

change in the world, and it allows you to

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make meaningful, meaningful contributions

out there in the space.

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Financial resources don't just look great.

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They're not just shiny gold bars sitting

in some bank account somewhere.

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They drive economic development, empower

communities and uplift societies.

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It is really what helps create dreams into

reality for so many people in these areas

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that you wanna be part of.

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Let's really lean in today into

considering and asking ourselves, what is

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my money mindset?

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What am I thinking about money?

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What am I thinking about money in relation

to how big of a dream I'm willing to

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pursue and how it might look to others?

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If there's any spot in there that makes

you trip up a little bit and worry about

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what the perception might be if you said

to somebody, hey, I'm going to make a

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million dollars and I am going to do it

through my business and I am incredibly

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pumped about what that will create in my

life.

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If that feels hard for you or gross.

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or just a little not great.

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I want you to lean in.

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I want you to ask yourself why.

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And I want you to think about if you have

extra money, where would you put it?

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Who would you help?

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Where would you wanna cause or create

impact?

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Money in and of itself is just a tool.

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It allows you to have the freedom and the

flexibility to make different decisions,

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to participate in more things, to give

back where you are most called to do so.

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It's just a tool.

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And the sooner we can look at that, that

it's just a tool, the sooner we can ditch

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this idea that by making a whole lot of

money, we're somehow

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doing something wrong.

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Okay?

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So I hope today you've had a couple of

little niggles on why I think profit

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coaching is critical, why I think big

goals are critical, why I think exploring

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your money mindset will change the

trajectory of your life, of your business,

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and of the lives of everybody that is

important to you.

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And...

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every group that you want to help.

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This is worth investigating.

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Don't let yourself be held back with

somebody else's money mindset that you may

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or may not have just adapted to you.

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Your dreams, your profits, they're worth

shouting about.

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I'm Sam Varner, your Profit Coach, signing

off for this week of She Needs Grit.

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So I want you to keep going out there.

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Make more money.

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Make big.

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audacious financial goals, and then do all

the good in the world that you want to do.

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Talk to you next week.