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18th January 2023 • Thoughts on Thought Leadership with Atiba • Atiba de Souza
00:00:00 00:01:16

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Niche down to the thing you’re good at.

My friend here, Kasim Aslam, is spitting some facts that I couldn’t agree with more.

Niching down may feel like narrowing your focus, but it’s actually a way to broaden your impact and become the go-to expert in your field.

Don’t be afraid to specialize and focus on what you do best.

WATCH the full video here:

https://www.youtube.com/watch?v=3jYtiWtYv88&t=20s

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