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How to Leverage Evergreen Content for Your Holiday Marketing Strategy
Episode 4418th July 2023 • Elevated Visibility with Nina Gibson • Nina Gibson
00:00:00 00:07:38

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If you are a product-based business, eCommerce, or a business that has a busy Q4 this episode of Elevated Visibility is for you. July is Q4 Prep month here in the podcast, so tune in every week to make sure that you are set up for success to maximize this time of year.

Today, we are going to dive into the power of evergreen content, aka legacy content here at Nina Gibson Co., and how you can leverage it to enhance your holiday marketing strategy. 

Tune in to learn all about how to integrate evergreen content into your holiday content for sustained visibility and engagement. 

In this episode:

  • Defining evergreen and legacy content
  • Why evergreen content is a really powerful tool
  • Creating different kinds of evergreen holiday content
  • Refreshing and updating is the name of the game right now
  • Ways to leverage legacy content for your holiday marketing strategy

Elevated Visibility: practical SEO, marketing, and soul-talk for female founders with zero bullshit + 100% compassion.

Resources & Links

Catch up on the previous episode of Q4 Prep July:

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Connect with Nina

Nina Gibson is a holistic SEO coach, search maven and corporate drop-out who is obsessed with helping female founders elevate their brand visibility with smart SEO.