Artwork for podcast Selling the Couch
329: 7 Questions to Ask Before Launching an Online Course
27th October 2022 • Selling the Couch • Melvin Varghese, PhD
00:00:00 00:29:16

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This episode is the last one before I take an extended break for a few months. The plan is to be back in April 2023, with exciting, brand-new STC episodes. I think rest is important in the human journey AND the entrepreneurial journey, so I’m looking forward to some extra downtime after podcasting regularly for seven years and hitting the 1.5 million download mark. Unbelievable! Thank you from the bottom of my heart! This is my life’s work and my great privilege to serve you, my colleagues. 

Today’s episode takes a closer look at a major passion of mine: online courses. Let’s talk about the important questions to ask–and answer–before launching an online course. Join me!

You’ll Learn:

  • How online courses can help fill in the gap for those who need mental health services
  • 7 Questions to Ask Before Launching an Online Course:
  • Have people paid me one-on-one for this course idea?
  • Can I see myself being in this space for 10+ years?
  • Is this course idea confronting a “massive pain” vs. an “annoying inconvenience” for my audience?
  • Can this population afford the course I’m selling? Do they have purchasing power?
  • Is this a population that is easy to target and find online?
  • Is my course idea a growing concern/need for my audience?
  • Are there others out there creating information products for this niche?
  • Further details about the STC Elite Mastermind for therapists who are creating online courses (The next launch is scheduled for Spring 2023.) 

If you aren’t ready for the mastermind-level commitment, check out my FREE Webinar about creating online courses.

Mentioned in this episode:

Sign up for the new online course workshop of a small launch to a $300K course at