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Discovering Your Zone of Genius and Embracing Entrepreneurship
Episode 613th November 2023 • More Than A Brand • Lindsay Tramel-Jones
00:00:00 00:17:13

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The episode delves into the experiences of high-performing women, particularly women of color, who often find themselves in situations where their ideas are credited to others. They express feeling unheard and undervalued in the workplace, leading to a sense of frustration and undervaluation.

Coach, Daisy Jones-Brown shares her experience of seeing her ideas being implemented and recognized by others, but not receiving credit for them and how it encouraged her to coach women who are facing these same issues.

If you are interested in the mindset shifts required to go from 9-5 employee to entrepreneur tune into this episode.

Learn more about Daisy Jones-Brown at https://brownsugawellness.com/

Link: https://fierceified.agency/internalized-oppression-of-black-women/

Connect on IG @fierceified.agency

For more tips, connect with me on LinkedIn here: https://www.linkedin.com/in/lindsay-tramel-jones-fierceified/

Learn more about Fierceified Creative and Consulting at https://fierceified.agency/

Music Credit: Trust The Vibes by Vincent Tone

A Podcast Launch Bestie production

Transcripts

Speaker:

All Hello.

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Hello.

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Hello, and I am here with daisy

jones brown a brown sugar wellness

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And I'm excited about this.

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You guys, she's going to talk to us about

that mindset shift and some of the mindset

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issues that you have at coming out of

corporate and going into entrepreneurship,

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but I'm not going to spill all her tea.

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Let her tell you about

herself and what she does.

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So Daisy, go ahead and introduce yourself.

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Thanks for having me.

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So , I'm Daisy Jones Brown , and I'm a

licensed professional counselor and I'm

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the proud owner of Brown Sugar Wellness,

as she said, and I'm really passionate

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about empowering professional black women

to master the art of work life balance.

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I also enabled them to sidestep burnout.

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Overwhelming stress and just all

sorts of relationship strain.

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And so when they work with me as

a result of working with me, they

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have more fulfilled lives, they have

more joy, and they have more clarity

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about the life that they want to

create, what they want to do next.

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You know, there's a gap where corporate

wellness kind of stops for Black women.

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And I address those unique needs

that we kind of have, that are not

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in some of those wellness programs.

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Not like DEI, as you guys

know, Diversity and Inclusion.

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But , I still look at how racism

affects your mind, microaggressions,

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how sometimes we feel hyper visible.

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And I'll talk a little bit . About

that I worked through a lot of that

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mind work, with black women and

women of color, because we can feel

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very devalued in corporate America.

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And so we come back and we

take back what they stole.

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Thank you.

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That's good.

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Cause I definitely see,

especially a lot of my clients.

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They aren't at DEI space.

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They have struggled with the,

I hate to say abuse, but that's

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the only word I can think of.

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The abuse, the inconsideration

being in corporate America.

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So as those that are in still in that

corporate space, can you kind of talk

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about the mindset issues that they have?

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So I think the.

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The initial mindset thing that they

have is that , they feel like, you

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know, I'm here in corporate America.

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Wrestling with this day to day,

these sort of subtle things that

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are happening, you know, sort of

feeling when I say hyper visible.

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I mean, like.

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Either someone's staring at your hair,

touching your hair, telling you what hair

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style you had this week or that week,

how you dress, what's going on with you.

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, and so you either feel like someone's

like putting you on as a show, or , you're

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the only one at the table a lot of times.

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Remember, these are really high

performing women, so a lot of times

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you're the only one sitting at that

table with traditional white men.

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So you feel like you don't have a

voice but then you turn around and

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you see your ideas At work, right?

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Yes, you're not getting the credit for

it Someone else is getting the credit

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for your ideas that you put out there

and you're like wow they made me feel

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like I had to take that inside that I I

wasn't valued But then all of a sudden

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I started to see my work In front of

people and I'm not getting the credit

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for that So I think that's the first

sort of subtle thing that's happening and

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No matter how much confidence you have

it wears on you and it starts to feel

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like you have a little less confidence

in yourself and what you're doing And

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so this is the thing the majority can

feel like That it's a safe environment

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and that it's not a toxic environment,

but for the woman of color, we can feel

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toxic environment in that environment.

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And that's the difference.

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They can feel like, this

is a great work environment.

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What do you mean and you're the only one

sort of feeling like, uh, no, not really.

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This is not a great work environment.

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And you can feel that because it's so

subtle sometimes, it's hard to explain.

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What's really happening.

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And then I think that, that kind of

leads to, analyzing it and having quote

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unquote imposter syndrome, but I don't

really phrase it as imposter syndrome,

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I think it's internalized oppression.

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Oh, I like that.

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And I would say, and you're

the expert in this field.

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So with that internalized oppression,

would you say that that would cause them

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to not want to show up as themselves?

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Yes, I'm not sure about yourself.

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And at times it can have you shrinking.

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So you only bring in parts of yourself

there because you don't want to be used.

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You don't want someone, you

know, you don't want to put

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your ideas out there too much.

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And you're kind of making yourself

not seen as much and then you feel

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like you're not getting any sort of

Fulfillment out of your work because

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you can't really show up as yourself.

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Not your full self I

I completely get that.

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I I think even though i'm

not in the corporate space.

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I am in a male dominated you know i'm

in the military so For so long, you are

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compartmentalizing who you are, becoming

what the status quo is supposed to be,

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to become high achieving and become

successful, but in the end, you start

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feeling like, well, what is all this for?

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Let's say step out on their own while

they still got that high achievement

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job to pay for to fund their dreams.

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What is that mindset like

when they're in between?

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So it's a lot, it's a lot when

you're in between trying to say,

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okay, do I really want to step out

and, and, do something different?

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Do I want to explore what I can

really do as an entrepreneur?

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You feel really confident.

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I think when you first step out to try

to do that, but once you enter that sort

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of entrepreneurial world, you feel like

you kind of have a fixed mindset versus

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a growth mindset because you've been

working in corporate America so much.

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Yes, you have all the high

achieving skills and you can do

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strategy and project management.

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You can do all of these things.

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thing.

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But you also realize you have

challenges because your mind

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has truly not just been great.

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So you, you have, you, you have

internalized these blocks on your mind.

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wHich doesn't work with entrepreneurship,

because in entrepreneurship,

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you're not betting on that company.

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You're not being rewarded for how

much money you make that company.

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You're betting on yourself.

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So you have to show a fool.

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You have to show fully and you

don't realize that, Oh my God,

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it's so much mindset work.

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You need to do so much.

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You need to unlearn so much.

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You need to get rid of because

you have strength yourself.

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Now you got to come back

and build yourself back up.

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And be who you really were again, and

it's a process, and it's not a, it's not

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as easy as people think it is to really

sometimes break out of that mindset, even

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though you're ready to do something else.

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It's a shocker, I think.

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Yeah, I would say.

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If you almost become institutionalized

and you're afraid to show up as yourself.

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And that entrepreneurial journey,

I know, especially with my clients,

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when it comes to designing a website

and showing up as their true selves.

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And I always say, I don't want you

showing up as the girl in corporate

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with the lace front on, cause she

was scared to show her natural hair.

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Show them dread, show whatever you got

and, um, be grateful for it and be,

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and be proud about it and be confident.

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But that mindset.

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It's hard.

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So if you haven't made that

shift that you're not in your

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business, you still don't want

that lace front you will not do it.

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And you will not know

what's holding you back.

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Really?

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You're like.

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What is happening?

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I know, . I can go teach this because

I've been doing this for 20 years.

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I've been doing this for 15 years.

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So I know my stuff and you keep

wondering what's holding you back.

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And it's really, you have embraced a fixed

mindset somewhat versus a growth mindset.

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And you have to like break out of

there and see like, Failure and

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rejection more is like stepping stone

because you've never done this you

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have to see the stepping stone and

not failure because what happens in a

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job when when you when you fail It's

almost like you get punished, right?

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Think about it.

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We are socially conditioned and then

we go to school and we get further

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conditioned and we get taught that

what we supposed to do is get educated.

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graduate and go get a good job.

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Yes.

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And we are socially

conditioned to do that.

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And we forget all about

our dreams and creativity.

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Everything we had in childhood,

we forget all about it.

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And then for women of color, then we go

in the sort of oppressive type system.

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The systems are already oppressive.

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Then we kind of get this internalized

oppression and then we'll wake up.

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We don't even know who we are Yes after

12 years of school and being told if

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you don't sit down And you don't listen,

then you're not going to be successful.

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When there, I had seen a post,

it was like a tick tock and

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a person was going over it.

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And he said, for so many years, we have

taught, especially young boys that those

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jobs like carpentry and, woodwork and

iron work were not successful jobs.

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But they are,

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you don't necessarily have to be

sitting behind a computer or sitting

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behind a desk to be successful.

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But the way we're brought up in our

school systems is telling you that.

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Those jobs don't matter.

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And I feel like I went on a tangent.

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It's so really true.

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And then I was trying to think of

the quote I heard the other day when

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this, , really successful entrepreneur

was talking to me and he said,

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as a society, why would the system that

we're keeping rich Want us to anything

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more than how to operate in their

system And it makes sense if you think

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about it, right makes sense, right?

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And especially in the black culture

we have been bred to be um of

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service Oh, that's deep girl So

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we have years of being of service

And now more than ever, you see it

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now, I mean, ancestors have led the,

uh, paved the way, but we are seeing

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now more than ever that we're like,

no, and I don't have to do it your way.

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Black people are creative.

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Always have been.

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Mm hmm.

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At the top of it, top, we're creative.

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And we're spiritual and once you move

towards out of the brainwash a little bit

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Well, i'm talking about growth mindset.

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Yeah, you realize how centered that is

in god The creativity what did god do?

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He created us.

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He created the earth.

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That's what he did in genesis when

you move towards that growth you like

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I was naturally created to be creative.

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If I'm in the image of God,

created and the spiritual is

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the root essence of everything.

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And so your spirit is what

brings you close to God.

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And so that is our magic.

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Yeah, it is.

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So once you get, let's

get it back on topic.

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What sweet, you get them there

at that phase where they're doing

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both and now they're ready to

just be all in entrepreneurship.

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What does that look like

for that mindset shift?

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, it looks like going from

operating in their zone of.

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Competent and excellent to operating

in their zone of genius And that's

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the shift that they end up making and

that's the shift I had to end up making

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what do I really wanna

create in what do I what?

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What is the universe and my

purpose telling me is for me?

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And how do I use everything that

I've experienced already in this

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lifetime to bring that to life?

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Hmm.

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Um, and there are things

that you can do there.

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You know, there are different.

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Personality tests and different

things you could take.

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What are you strong at

that helps you with that?

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But I think once you can tap into

that And then you can create an offer

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around that Create a business and offer

around that and then you can bring

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that into the world That is what makes

entrepreneurs successful once they

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leave corporate america It's really

them learning how to accept and tap into

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their zone of genius and then be able to

bring that to the world in such a way.

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And then it's valuable and

people pay you for that value.

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I think that's the shift,

but it takes a shift.

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It really takes a shift because

people normally just want to stay

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where they're comfortable at.

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So you're going to get really

uncomfortable because it's going

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to bring all your stuff up.

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Yes, but that's all

where you can bet on you.

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And I think if you, if you don't operate

out of your zone of genius, because

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it's you, and you're betting on you, and

that's all about you, you've got to quit.

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Because it's hard it's easy, but it's

hard so for longevity and to maintain it

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You have to be doing something you love.

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Yes I agree.

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I love that So daisy tell

us where people can find you

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I just want to say this right before

I say where they can find me though.

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It's like, you know, it's like breaking,

I wanted to really say, it's like

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breaking free from a, like a cage of

limiting beliefs and stepping into

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a space of endless possibilities.

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It's your abundance that's tied in it.

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Your natural abundance is tied in it.

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So with that , you can find my

book how to create your boss

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life on amazon It's in my ebook.

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You can also find me on instagram at daisy

jones brown and the same with linkedin

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and you can also my website is brown

sugar wellness that sugar without the

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r dot com you can find me and so I am

happy to engage with anyone to And talk

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about mindset and talk about what we do

with our boss program, which is the 90

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day boss program that we do is 12 weeks.

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We're going to have our next start

in september if we have um Women that

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are interested in that it's a 12 week

program and we help you reset it.

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So you can go forth and create that life.

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You, you've always wanted and dreamed of.

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Thank you.

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So you guys make sure you go and

follow Daisy, check her out, get her

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services, buy her book, and so you can

shift your mindset and be prepared to

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take your business to the next level.

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All season long.

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We are talking about big girl business.

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So you got to put your big girl

panties on and be prepared to Show

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up as yourself not the caged up you

that has been showing up in corporate.

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Thank you guys for listening.

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