Adore Beauty has had incredible growth and success in recent years, and is now Australia's top online pure-play beauty retailer.

In 2020, the eCommerce business launched an innovative non points-based loyalty programme called the Adore Society.

With exclusive benefits for each loyalty tier based on member's spend, the Adore Society also focuses on education, compelling content and entertainment for customers, which together which are driving incredible growth and loyalty.

Miranda Bliss is the brains behind this compelling customer-focused loyalty programme, so listen to learn the key insights from their success.

Show Notes:

1) Miranda Bliss

2) Adore Beauty 

3) Adore Society