Artwork for podcast Selling the Couch
280: How To Overcome The Crippling Fear Of Launching A New Product Or Service
24th June 2021 • Selling the Couch • Melvin Varghese, PhD
00:00:00 00:30:52

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In any solo episode, I love to be transparent in sharing the behind-the-scenes processes in the entrepreneurial journey. On social media, we see highlights and the finished product, but we rarely see the struggle and obstacles in getting there. Today’s focus is on confronting and overcoming fear as I go through the process of building a new product. My hope is that this episode will give you encouragement and inspiration to keep going in whatever new endeavors you undertake.

You’ll Learn

●     Three ways to combat the voices of doubt and fear:

○     Work on showing the imperfect side of building something vs. just the finished product

■     Learning and growing “in the open” helps others learn from both your failures and successes. (From Show Your Work, see Resources)

■     Bringing what you fear will be judged by others can help dissipate the fear and bring encouragement and support.

○     Realize that the first version of anything will not be the final version.

■     Putting out beta versions during the development process reduces the pressure to “get it perfect.”

■     Getting feedback on beta versions is not an indictment of my expertise. (Use Survey Monkey, see Resources)

○     Create an emotional and brainstorming safety net.

■     Using layers of family, friends, and colleagues will create a support circle for you.

■     Getting emotional, practical, and technical support will vary according to the stages in which you find yourself.


Mentioned in the show: Show Your Work by Austin Kleon

Survey Monkey

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Disclosures: Please note that all opinions are my own and based on my personal experience. Sponsors are acknowledged. Some links in the description are affiliate links where if you click on one of the product links, I’ll receive a commission at no additional cost to you. I use these funds to continue to create helpful content to serve our field. As an Amazon Associate, I earn a small commission from qualifying purchases.

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Since 2015, I've hosted a weekly podcast where I interview successful therapists in private practice and other business owners to help us grow our impact + income in and beyond the therapy room.

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Hi. I'm Melvin. I'm a psychologist (PhD), entrepreneur, and online creator living in Philadelphia, PA.

In 2014, I began to think about how to use the therapy skills we learn in grad school, and in our clinical work into different realms (e.g., podcasting, consulting, online course creation, etc).

This allows us to serve others on larger scales while diversifying our income beyond 1 to 1 work.

I make podcasts and videos about business, tech, productivity, and lessons I'm learning from becoming the CEO of a lean, mean 5 person 100% remote team (we're not really just rhymed =P).