Episode 64. In today's practical episode, "Here's What Works on Increased Purpose & Productivity for Busy Accountants".

Key takeaways from this episode include:

＞What causes accounting professionals and CPAs to be so busy and maxed-out

＞What being busy really means for accountants and CPAs, and why it means something different to those outside the profession

＞How the kudos of being busy accountants has become a substitute for successful, popular and in-demand

＞Redefining busy accountancy professionals as deadline chasers who are not necessarily profitable nor happy

＞The #1 thing CPAs and accountants must do if they want to manage time better and be more purposefully productive

＞How accountants can decrease their most labour-intensive activities

＞What accountants should include in their positioning and proposals to be more efficient and productive

＞Smart ways to free up billable hours for accounting leaders and professionals

＞What a value-creator looks like for an accounting practice versus a deadline chaser

NOTE TO LISTENERS:

Every Thursday the show gives you a practical 'here's what works' tips concerning a key challenge, need or strategy for accountants, CPAs and bookkeepers. Great to stay current and keep your skills topped up.

Martin and Rob love to hear from the show's 7000+ listeners in 144 countries around the world. If you like the show, leave a review wherever you listen, and please recommend the show to your friends and colleagues.