Myth or Fact? Amazon DSP is only a fit for sellers who aren’t already using another DSP, such as Google or Facebook.
There are a handful of common myths we hear about Amazon DSP time and time again. Being that Amazon DSP is such an incredible opportunity for most sellers, we thought it would be a good idea to dive into each of these misconceptions and give our perspective. Now is a great time to start with DSP, to do a lot of tests and trials and see what really works for your brand. Don’t let these myths stop you!