Shownotes
Today on the Demand Gen Pod, we're diving into a common frustration for email marketers: "Why are my emails going to spam?" In this episode, we'll explore the factors that contribute to emails being flagged as spam and discuss strategies to improve email deliverability. Join us as we uncover the inner workings of spam filters, examine the importance of sender reputation and authentication, and highlight content and design considerations to avoid the spam folder. We'll also address list hygiene, engagement, common mistakes to avoid, and the importance of monitoring and testing. So, if you're ready to boost your email deliverability and ensure your messages land in the inbox, stay tuned as we tackle the question, "Why are my emails going to spam?" right here on the Demand Gen Pod!