Mike Atkin has built or advised over eighty-five loyalty programmes worldwide in his extensive career, leading to his industry title as "The Loyalty Guru".
Listen to this episode of "Let's Talk a LITTLE Loyalty" for a short summary of my interview with Mike, his key insights on what loyalty programme managers are doing well and key learnings on opportunities he says are still being missed.
If you'd like to register for our webinar on January 22nd 2025 to learn how to leverage world-class games to drive daily engagement and bottom-line revenue, simply sign up here:
