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Mapping Demand Gen with Outbound, with Laura Erderm, Head of Sales, Americas @Dreamdata
Episode 5225th January 2024 • Redefining Outbound • Cognism
00:00:00 00:17:25

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A new year presents new opportunities to improve your strategy between sales and marketing teams. And if you’re looking for inspiration, we recommend you tune into this episode. David sits down with Laura Erderm, Head of Sales for the Americas at Dreamdata. She explained how sales and marketing can remain laser focused and in sync with one another. Plus, you’ll discover how she’s enabling the sales team to manage the challenge of long customer journeys. 

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