“May pera ba talaga sa freelancing?”
Most – if not all – freelancers have a story behind this question. Among all things in freelancing, this happens to be the one people are most curious about. It’s either we’re the ones being asked or we’re the ones looking for answers back when we haven’t started yet. And today, we’ll answer this query as we learn from this episode’s guest.
That question was the same question he got from his parents years back, aside from the usual ‘is that legal’. Back then, they were really against his idea of doing online work, with all the no’s coming from a place of care and love. But he knew that he’ll make it; he believed that he can. And now, he’s among the big names, especially in terms of copywriting.
So if you want to know how he made it happen, make sure that you tune in. Because today, we’ll be talking with the one and only Miguel Campaner.
Miguel is a Filipino direct-response copywriter with over 110 million pesos in results. His mission is to help aspiring copywriters, business owners, and serial entrepreneurs sell their products and services through direct response copywriting, offer positioning, and neuroscience marketing.
His vision is to help 100,000 entrepreneurs experience financial freedom by the end of 2030 by helping them build a lifestyle business that does not require them to chase prospects or sacrifice time with family.
He has worked with some of the industry giants like:
· Bo Sanchez of The Truly Rich Club
· J3 Patino of Pinoy Money Academy
· Lish Aquino of Amazon Nation PH
· John Pagulayan of The Freelance Movement
· Allan Ngo of Digital Solopreneur
· Webinar Jam and
· Kartra among others
Miguel is the Founder and the CEO of Copywriting Training Camp PH, where he helps Filipinos master the basics, fundamentals, and advanced concepts of direct response copywriting.
In this episode, Miguel narrates his freelancing journey, starting from his love for English to then becoming a big name in the copywriting industry, that despite all the doubts and trials, he’s found a way to scale and be of help to those who want to do the same.
“The biggest lesson siguro there is to risk. You have to jump. I was always a conservative, introverted, risk-averse person, and the biggest leaps in income, personal development, and even mindset was when I did not look at everyone else; I risked because I believed in myself. You have to risk even if it sacrifices comfort, finances, and even at times, relationships.” – Miguel Campaner
What you’ll learn from this episode:
- Recognize how life-changing it is that you take risks even when you’re scared and it means sacrificing comfort, finances, and even relationships;
- Understand why we should act and work as our clients’ partners and not just follow whatever it is that they tell us to do; and
- Get an answer on the usual concern people ask freelancers (that “may pera ba talaga dyan?” question)
Topics Covered:
5:30 – Looking Back: Miguel takes us back into his journey as he narrates how from naturally loving English, he got an online job that got bigger and bigger since then
17:41 – Things Just Happened: Talking about Miguel’s love for English and why he decided to focus on that skill, along with the who’s and what’s that helped him have a solid foundation for the field
24:50 – The Rocks in the Journey: Miguel shares the challenges that he faced as he kept going with his freelancing career
39:54 – The Biggest Lesson: “Risk. You have to jump. You have to risk even if it sacrifices comfort, finances, and even at times, relationships.”
43:03 – Etched in Mind: The objections Miguel has gone through, from the Filipino stereotype in pricing to clients’ doubts when it comes to results
52:05 – Present and Future: Discussion around Miguel’s own definition of success
56:22 – The Focus: Miguel explains why he works with people who wants to make 10M/year, especially Filipinos who also want to learn copywriting
59:08 – Grab the chance to have FREE access on Miguel Campaner’s Copywriting Foundations (valued at P499)! Check the instructions below.
1:02:22 – Be part of the TribeX attendees! Save the date – November 6 in Aliw Theater
Key Takeaways:
“Medyo ang Philippines kasi is following ang trend ng America, so kung ang America, ito ang ginagawa, ang Philippines, susunod. Sabi ko nga sa isang friend ko, if you want to predict the future ng Philippines, just look at America right now; that’s the Philippines two to three years from now. Marami na ang freelancers doon, maraming na ang online jobs doon, so that’s what I’m gonna do.” – Miguel Campaner
Notes / Resources Mentioned:
Connect with Miguel Campaner:
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Be one of the five lucky winners of Miguel’s Copywriting Foundations (valued at P499) for FREE! All you have to do is:
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