Today we’re doing something a little different – we’re turning the lens on ourselves and asking what actually makes a great SEO podcast? We’re getting into what separates genuinely useful SEO content from the noise, and covering everything from how the best hosts translate complex topics for mixed audiences, to why storytelling might be the most underrated SEO skill of all.

Joining our host David Bain to talk about what makes a successful SEO podcast is Jack Chambers-Ward from the Search with Candour podcast, Tazmin Suleman and Sarah McDowell from the SEO Mindset Podcast, and Itamar Blauer from the SEO Unplugged podcast.