In thinking about how to celebrate the 100th episode I started to wonder why I even cared that it was the 100th episode. Like is the number 100 really better than say the number 83? 

Why do we care so much about the number 100? Listen in to learn why we gravitate towards whole numbers, regulate our behaviors to achieve them and unconsciously use the roundedness of the price as a proxy for quality. 

Who knew so much of our behaviors are influenced by numbers. 

Drink of the Week: Perfect 10!

Julie Brown:

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Welcome to episode 100 of this shit works.

A podcast dedicated to all things, networking, relationship

building and business development.

I'm your host, Julie Brown.

And today I'm discussing.

Little known facts about the number 100.

This episode is sponsored by Nickerson.

A full service, branding, marketing PR and communications agency

with team members and Boston.

Los Angeles, Miami and New York city.

Visit them@nickersoncos.com.

When I started this podcast in August of 2020, the pandemic in

full effect, still working from home.

I had no idea how I would create seven episodes of a podcast.

Let alone a hundred.

But here we are.

And we've learned so much together over the past 100 episodes.

I'm so glad that you have been here with me through it all.

And thinking about how to celebrate the hundredth episode.

I started to wonder why I even cared that it was the hundredth episode,

like is the number hundred really better than say the number 83?

Why do we care so much about the number 100?

So I did what I always do in these situations.

I did research.

And Baylor university and Dr.

Sandy Cooper, Dr.

Trena Wilkerson and Dr.

Rochelle Rogers posted a blog with some well-known facts about the number 100.

As well as some lesser known facts.

The well known facts being.

On the Celsius scale, 100 degrees is the boiling temperature of water.

The United States has 100.

Senators.

There are a

Hundred yards in American football field.

100 is a perfect square number and its square root is 10.

100 is the basis of percentages percent meeting per hundred in

Latin with 100% being a full amount.

And there are a hundred pennies in a dollar.

And here are some lesser known facts.

Uh, C is the Roman numeral for a hundred and C comes from the Latin word Centrum.

A person who lives to be a hundred is called a centenarian.

The sum of the first nine prime numbers is a hundred.

The sum of the first 10 odd numbers equals a hundred.

There are a hundred letter tile.

There are a hundred letter tiles in a Scrabble game.

The record number of points scored in one NBA game by a single player was a hundred

points set by wilt Chamberlain of the Philadelphia warriors on March 2nd, 1962.

Okay.

Now let's take a moment to think about how we gravitate towards rounded numbers.

I don't even want to bring up gas prices right now, but it's a good example.

It's you're like me.

When you're pumping your gas, you don't stop the pump at $24 and 88 cents.

No, you keep squeezing the pump until you hit a nice even $25.

Why do we do that?

Our recent Washington post article sites, that decades of research

hasn't covered that we love round numbers so much that we will often

regulate our behavior to achieve them.

Like those of you who were fitness trackers you don't set

your goal to be 9,572 steps.

Nope.

You set it to be 10,000 steps and you modify your behavior to achieve that goal.

Same thing with pumping gas, like I just said, When deciding whether

to order food at a restaurant.

Or any product whose quality cannot be judged before purchase, you may

unconsciously use the roundness of the price as a proxy for quality and non

round prices as a stand in for value, according to a management study.

So think about it like this.

When you're at a restaurant with a menu of round numbers, meaning the steak is $39.

The salmon is $30.

You think of that as higher quality than if you were at

a restaurant where the steak.

I was 38 99 and the salmon was 29 99.

Weird.

Olga short cough, a behavioral economist at Wellesley college

says that's why you don't see a Chanel bag for $4,999 and 99 cents.

It plays into almost every part of our life.

Think about the presidency, there was no constitutional or statutory

significance to the first hundred days of a president's term.

And yet we always play so much emphasis on quote the first hundred days, because it

sounds like a lot more important than the first three months in a couple of days.

Eugena Chang, a scientist and residents at

school of the art Institute of Chicago says that our love for

round numbers and putting so much emphasis on multiples of 10.

Is because it's very intimately linked to the fact that we have 10 fingers.

It makes sense since we learn how to count on our digits, counting in ones, tens,

hundreds, thousands come so natural to us.

Now that we tend to forget that there are alternatives to the 10 based system.

So there you have it.

Lots of research and studies into why we love round numbers and why

you make such a big deal out of them in celebrate the number a hundred.

In that i celebrate you the listeners because you have been here for me

through every episode number 1, 3 47, 84.

All the way up to this 100th episode and i thank you for that

Okay Onto the cocktail of the week Which is called the perfect 10.

Here's what you're going to need one and a half ounces of Jenn phyllis shaker

with ice pour the gin into the cocktail shaker and shake vigorously into the

surface of the cocktail shaker fields chilled strain into our martini glass

and garnish with a twist a grapefruit twist Nice and enjoy And if you haven't

heard i have a little century challenge going on for this podcast and for my

book I'm trying to get a hundred amazon reviews of the book and a hundred itunes

reviews of this podcast At the time of this recording i have 55 amazon reviews

of the book and 64 itunes reviews of this podcast so we have a little bit of

work to do together If you haven't yet please take a moment to review either or

both To help me get to that century mark Thanks so much and until next week Cheers