Shownotes
There are myriad good reasons why you might want to conduct an audit of your podcast archive. But content audits can be messy, complicated, even intimidating. They don’t have to be though — not if you follow these five steps to a useful podcast archive audit. (You should even get done in 30 minutes or less … )
Why would you want to conduct an audit of your podcast archive?
Maybe you’re looking to pay for Facebook or Twitter ads for your best episodes.
Maybe you’re looking to put together a “Top 10” episodes list.
Maybe you’re looking for content that can be repurposed into blog posts of lead magnets.
Or, maybe you just want to take inventory of what you have.
Whatever your purpose, if you follow the five steps outlined in this episode, you’ll create an audit asset that can pay big dividends … without the headaches usually associated with a content audit.
Here are links to the slides and spreadsheet Jerod refers to during the episode:
Listen, learn, enjoy …
Listen to The Showrunner below ...
