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Content That Converts: How to Repurpose Your Content for Your Marketing Funnel
Episode 20821st October 2021 • The Content 10x Podcast • Amy Woods
00:00:00 00:16:09

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The marketing funnel is one of the most helpful ways to think about how your content needs to speak to your potential clients. Populating a funnel with highly effective content can be challenging. Did you know that repurposing content can help you create on-message content, for all stages of the funnel, that leads to conversions.

In this episode, I share the repurposing strategy that drills down into each stage of the marketing funnel and how to find inspiration for more impactful content. I also explain a bit about the marketing funnel as a whole, how you can use it to structure your content marketing approach, and my tips for creating content for every stage.

Find out about:

  • The five stages of the marketing funnel and what they mean
  • Which content format works best for each stage of the funnel
  • How to create and repurpose content to populate your marketing funnel faster

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